Template

Simple Social Media Content Calendar Template

Notion · notion.com Free Beginner

A free, duplicate-into-your-workspace calendar that's overkill-free - built for a two-person team, not a 12-person marketing department. Exactly the 'stop planning content on WhatsApp' upgrade most founders need first.

  • Free to duplicate into any Notion workspace, including the free plan.
  • Multiple views (calendar, board, gallery) so you can see gaps by platform or by week.
  • A starting scaffold you can extend with content pillars, status and owner columns.
Open on notion.com ↗

It answers 2 questions

  1. I'm a team of two - what should I actually be posting every week, and how do I build a system so it doesn't fall apart after month one?
  2. How do I get more mileage out of one shoot instead of creating from scratch for every platform?

Read with it

  1. The most current, tactical breakdown of what the Instagram algorithm actually rewards right now - saves and sends over likes -... blog.hootsuite.com Article Instagram Reels for Business in 2026: Best Practices + Examples Hootsuite
  2. Straight from the platform, so it stays current as Shorts format rules change (length caps, editing tools, monetisation). The... youtube.com Tool Create Shorts on YouTube YouTube for Creators
  3. The original, still-referenced case for repurposing one shoot into dozens of platform-native pieces - Gary's team famously... garyvaynerchuk.com Article The GaryVee Content Strategy: How to Grow and Distribute Your Brand's Social Media Content Gary Vaynerchuk
  4. The best short-course-in-a-book on writing captions, hooks and product copy that don't sound like every other brand's captions.... annhandley.com Book Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Ann Handley
  5. Mamaearth is the case every Indian D2C founder has half-heard about - this walks through the actual mechanics: community-first... technexttechnosoft.com Article Mamaearth Case Study: A D2C Growth Journey Powered By Influencer & Social Media Strategy TechNext Technosoft
  6. Founder interviews that get into how Indian D2C brands actually structured their content and creator strategy, in their own... open.spotify.com Podcast The Indian D2C Playbook Isaac John Wesley
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