Leveraging AI for Marketing

Founder & CEO at Because | Consultant to Education Department, Government of Gujarat | Vidya Samiksha Kendra | Mission Schools of Excellence

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Aditya is a founder of Because – the brand and marketing consultancy and previously spent over 16 years in growing and transforming businesses by creating and executing highly effective marketing strategies at organisations like Sandesh, Educational Initiatives and HBK Group of Schools.

About me: 
I am best known for my creatiwitty, wordplay, puns, talent identification and problem-solving abilities.

Specialties: 
Business Strategy, marketing, branding, advertising, social media, content marketing, team development, business planning, design

About my company:

Because is a consultancy that helps our clients spot the elephant in the room. We question, we challenge and we provide business solutions. We do that by focusing on creating relevant brand and customer experiences and driving accelerated growth strategies. What makes us different is our ability to uncover the underlying needs and motivation of customers and translate those insights into better ideas. Our unique team of thinkers, makers and doers work in a collaborative, multidisciplinary way to bridge the gap between strategy and execution. 

Industries we serve: education, e-commerce, data analytics, real estate, retail

ZenDevX is a #nocode development platform to develop enterprise-grade web applications, back-office admin panel and REST-API for mobile apps.

The beauty of ZenDevX is developer get the source code of the final output for further customisation or to host on their own server/client's server.

Since its first release, we are developing common types of application with our Beta users, such as:

- CRM applications
- eCommerce applications
- Communication platforms
- Service management applications
- HR solutions
- Time management applications
- Customer or supplier portals
- Channel management/franchise applications
- Expense management solutions
- Data processing screens
- Asset management solutions
- Approval and compliance systems
- Document management applications
- Forums/collaboration environments
- Educational solutions

With ZenDevX developer can develop any kind of customized web application.

After few years of custom development in early 1997, I have developed a #lowcode development tool for our internal development.

Using that #lowcode development tool, we have designed end-to-end ERP - Enterprise Resource Planning Software and served 580+ SMEs in the Engineering Manufacturing segment.

By the way, Production Planning and Control is our area of expertise. 

If you are looking to cut down your development time by 50% and want to reduce dependency on the highly skilled or experienced developer, you can contact me at: [email protected].

See you soon.

CEO at Biziverse Pvt. Ltd.

I'm an engineer and an entrepreneur. I'm passionate about creating software applications that empower businesses to perform more efficiently and effectively.

Biziverse is an online platform to help businesses 
make their customers happier, and 
find new business opportunities
by streamlining the B2B interface, and 
by building a reliable B2B network.

I am a passionate learner. Skill set includes creative original and strategic thinking. I strive for innovation. Have worked in multiple sectors including Education / Technology / Advertisement & Media. 

My aim is to constantly raise the bar after achieving set targets; concurrently create simple paths to reach great milestones.

Specialties: Technology in Education; Digital Marketing; Media & Advertisement; Branding & Promotion

A passionate HR Professional with 16 plus years of industry experience who always believes in doing things differently and smartly. Exposure of working in all facet of the HR functions where recruitment,Performance Management, HR Process Automation and Learning & Development, HR Transformation has been his core expertise. 

Exposure of working very closely with the business team to understand their issues, challenges and realigned people and processes to ensure the business growth. He has got excellent understanding of business processes.

My Vision is to Empower HR professionals working in Small and medium Enterprising through a Smart digitized HR Platform which will enable them to create long term value for organization.

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At Emgage we are team of professionals who always put your business priorities first. Our qualified teams of highly experienced HR professionals, Technology Enthusiasts are passionate about designing and delivering best in class technology solutions that help in effective management of HR challenges in real business scenarios. We deliver innovative human resource management solutions through novel technology platforms. We deliver innovative HR Technology product which is driven by robust customer service Philosophy.

Emgage is on a mission to transform the way Employees are getting managed in Startups and SMEs. Emgage is empowering HR teams in SMEs to deliver more with less and providing them standard workflows to manage HR effectively and hasslefree. Emgage offers mobile first best user experience to its users and makes the user journey really engaging and hasslefree. Emgage is most simple, flexible, fully customizable and comprehensive HRMS application. It covers all essential processes related to Human Resource management function. From Recruitment to relieving you can manage all aspects of HR function through this web based SAAS HRMS. HR process related to the entire suite of Human Resource Management including Recruitment, on boarding, Leave and Attendance Management, Payroll & Statutory compliance, Employee Self Service, Travel & Expense Claims Reimbursement, PMS, Training and Separation.

At the age of 16, with 256 Kbps Internet speed, I started my career as a self-taught graphic designer. 

After landing a few projects, I was hungry to keep learning more, and that's how I landed in web development. 

At the age of 18, while still pursuing my education, I launched my first product around WordPress security, which did wonder. It not only paid for my entire education but helped me become financially independent as a teenager.

However, I exited that project and continued with my college and freelance development. 

At the age of 20, I met my first co-founder Oscar Hernandez (He has been my co-founder ever since in everything that we do), known as Power Up Hosting; I ran the company for over 7-years before exiting. 

At 24, I started India's first PBN Hosting platform, which I later exited in 2017. 

My life changed when I launched my third startup, which failed severely and changed my whole life. 

It taught me some of the most valuable life lessons, including management, team hiring, and more. 

The failure of my third startup gave me the idea of PitchGround (My most successful startup to date, currently valued at $20m as of 2022). PitchGround is a SaaS Marketplace that bridges the gap between early-stage SaaS companies and early adopters, small-medium-sized businesses. 

With over 92% of the SaaS companies failing in the first three years of their business, our mission was to resolve this unresolved market worth over $200 billion. 

During this journey, I met my second co-founder Lukas Liesis, building the company's core foundation. 

Launched PitchGround on the 25th of September 2018, PitchGround has done over $5m in sales as a bootstrapped company, something our entire team is proud of. 

PitchGround has helped hundreds of companies and has seen over 80% of companies succeeding who are launching with us, out of which 15% of the companies can successfully raise capital post launching their SaaS on our platform. 

At PitchGround, we firmly believe in our 3P philosophy for any founder who wants to achieve a product-market fit - Product, People & Pricing (Same format). 

In 2021, I started Angel Investment, and so far, I have invested in 34 startups; I mentor some of them to give back to the community. 

In 2022, I rebuilt my previous failure, known as https://firstsales.io, which is doing $700k ARR as of October 2023. 

If you are a small business, do check out PitchGround and save up to 95% on your software bills - https://pitchground.com/deals

If you are looking to resolve your sales issues then check out - https://firstsales.io

Got any questions or want to connect with me? Please send me an email at [email protected].