Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Surveys the AI dialer landscape so you understand what 3-5x more live conversations costs. nooks.ai Article · How Founders Use AI Best Cold Calling Tools: Top Picks for Outbound Teams Nooks
  2. The two leading AI dialers compared, by one of them, refreshingly directly. orum.com Guide · How Founders Use AI Orum vs. Nooks: which dialer is right for your company Orum
  3. An Indian VC's complete outbound playbook written specifically for India-based founders selling globally. blume.vc Guide · How Founders Use AI The Outbound Sales Playbook: A Guide for Early Stage B2B Startup Founders Blume Ventures
  4. A sharp written interview on finding paying global customers from India. sajithpai.com Article · How Founders Use AI PMF Convo #18: Srikrishnan Ganesan, Rocketlane Sajith Pai (Blume Ventures)
  5. Community-written outbound guidance calibrated for Indian SaaS realities. saasboomi.org Article · How Founders Use AI Proven outbound marketing strategies to break through SaaSBoomi
  6. Prospecting the nearest international market, often easier than the US for a first expansion. saasboomi.org Article · How Founders Use AI The UAE Playbook: A new frontier for India SaaS SaaSBoomi
  7. The official launch of AI selling inside WhatsApp for Indian businesses, with UPI payments coming. about.fb.com Article · How Founders Use AI Introducing Business AI on WhatsApp for Small Businesses in India Meta
  8. Click-to-WhatsApp ads, chatbots, and segmentation from an India-born WhatsApp platform. wati.io Guide · How Founders Use AI WhatsApp Lead Generation: Building Marketing Pipeline Goals WATI
  9. When to graduate from the free app to the API, explained without jargon. wati.io Guide · How Founders Use AI WhatsApp Business API: Complete Guide For Sales Growth WATI
  10. What an AI agent taking a WhatsApp lead from first message to booked meeting looks like. wati.io Article · How Founders Use AI Building a fully automated WhatsApp sales agent WATI
  11. Argues for outbound that feels like inbound, the tone that works for Indian founders in US inboxes. expandusbusinesscoaching.com Article · How Founders Use AI Inbound vs Outbound for US Sales from India: What Works ExpandUS
  12. The clearest outside teardown of how betting the company on an AI support agent took Fin from $1M to $100M+ ARR. growthunhinged.com Article · How Founders Use AI Intercom's decisive bet on AI Kyle Poyar (Growth Unhinged)
  13. A grounded profile of Decagon with real customer names and numbers, useful for calibrating the hype. forbes.com Article · How Founders Use AI This 28-Year-Old AI Founder Thinks His Customer Service Startup Can Beat Out Companies 10x His Size Forbes (Rashi Shrivastava)
  14. Survey of 2,400+ support teams showing real adoption and resolution numbers, not vendor marketing. intercom.com Guide · How Founders Use AI 2026 Customer Service Transformation Report Intercom
  15. Concrete numbers from a product founders know: 34% faster resolution and a 3.4% ask-for-human rate. decagon.ai Article · How Founders Use AI Decagon case study: Notion Decagon
  16. A punchy data-backed post on Fin's jump from 25% to 65% resolution, good for the 'can it really' skeptics. linkedin.com Thread · How Founders Use AI The AI growth re-acceleration at Intercom Kyle Poyar
  17. The step-by-step for putting an AI agent live on chat first. intercom.com Guide · How Founders Use AI Deploy Fin AI Agent over chat Intercom
  18. How to write tone, escalation and policy rules in plain language, which is most of the week's work. intercom.com Guide · How Founders Use AI Provide Fin AI Agent with specific guidance Intercom
  19. 50 real workflows, several of them exactly this: dump support transcripts in, get validated product hypotheses out. lennysnewsletter.com Article · How Founders Use AI Everyone should be using Claude Code more Lenny Rachitsky
  20. A hands-on course from a user-research veteran on turning raw feedback corpora into decisions with Claude Code. maven.com Course · How Founders Use AI Claude Code for Customer Insights Caitlin Sullivan
  21. Notion cut its monthly user-insights report from 2 weeks to 3 days by unifying tickets with every other signal. enterpret.com Article · How Founders Use AI How Notion supercharges its product feedback loop using Enterpret Enterpret
  22. The founder story behind feedback intelligence and why Canva, Figma and Notion all bought it. notoriousplg.ai Article · How Founders Use AI Notorious: How Enterpret Disrupted the Customer Intelligence Space Zachary DeWitt (NotoriousPLG)
  23. A concrete recipe for pattern-mining feedback with Claude, straight from the model maker. claude.com Guide · How Founders Use AI Analyze patterns in user feedback Anthropic
  24. An Indian fintech at scale showing how LLM ticket categorization went from 60% to 85% accuracy and feeds product fixes. engineering.razorpay.com Article · How Founders Use AI Enhancing Customer Support through AI-powered ticket issue categorization Razorpay Engineering (Swati Agarwal)

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The hubs

Starting Up Find an idea, validate it, build, and land your first customers. 1327 questions GTM Go-to-market, from breaking in to how the best teams do it. 379 questions D2C Building a direct-to-consumer brand, India-first. 512 questions Wealth Paying yourself, ESOPs, secondaries, and de-risking founder wealth. 165 questions How Founders Use AI How founders actually put AI to work, mapped topic by topic. 360 questions Glossary Plain-language definitions of the startup and VC terms you'll hit. 425 terms
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