Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
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Video · 30 min · GTM
A Buyer-Centric Approach to Competitive Positioning
April Dunford
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Video · 15 min · GTM
How To Create LinkedIn Content That Drives B2B Sales
Morgan J. Ingram
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Video · 31 min · GTM
11 Years of B2B Content Strategy: What Works vs What's Just Noise | Vanhishikha Bhargava
Vanhishikha Bhargava
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Video · 41 min · GTM
Founder-Led Marketing Strategy: How to Scale Trust Without Becoming the Bottleneck
Adam Holmgren
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Video · 61 min · GTM
Usage Based Pricing Playbook for Fast Growth - Patrick Malatack, Kyle Poyar
Patrick Malatack
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Video · How Founders Use AI
I built an AI SaaS with Claude Code: full architecture
Independent builder (YouTube)
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Video · How Founders Use AI
How I built an app with Lovable in under 1 hour
Independent builder (YouTube)
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Video · How Founders Use AI
How to build your first app with Lovable in just 10 minutes
Independent builder (YouTube)
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Video · How Founders Use AI
Building a SaaS with Lovable, Supabase, and Stripe
Independent builder (YouTube)
- The shortest path to actually charging money. lovable.dev Video · How Founders Use AI Tutorial: add payment checkout to Lovable apps Lovable (curated)
- A Google-Photos-style clone with payments, database, and auth. lovable.dev Video · How Founders Use AI Building a SaaS with Lovable, Supabase and Stripe (Lovable video) Lovable (curated)
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Video · How Founders Use AI
Supabase explained: the open-source backend you need
Independent builder (YouTube)
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Video · How Founders Use AI
Why you suck at vibe code and 10 rules to fix it
YouTube creator
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Video · How Founders Use AI
From 0 to $15M ARR in 3 months | Mukund Jha, CEO of Emergent
Mukund Jha interview
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Video · How Founders Use AI
Stop vibe coding. Start getting customers.
Greg Isenberg
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Video · How Founders Use AI
AI mobile app development with Replit and Expo
Expo
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Video · How Founders Use AI
Build mobile apps with Replit AI agent: full tutorial
Independent builder (YouTube)
- The most-watched mobile vibe-coding educator, constantly updated. youtube.com Video · How Founders Use AI Riley Brown's channel: mobile vibe coding tutorials Riley Brown
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Video · How Founders Use AI
The Economics of AI Usage and What's Next For SaaS | Benedict Evans
a16z
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Video · How Founders Use AI
Why Balaji Srinivasan Thinks the SaaS Apocalypse Is Overhyped
a16z
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Video · How Founders Use AI
The New Way To Build A Startup
Y Combinator
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Video · How Founders Use AI
If I wanted to build $1M+ AI startup in 2025, I'd do this
Greg Isenberg
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Video · How Founders Use AI
Building a CRM From Scratch With Claude Code (Start to Finish)
Brendan Jowett
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Video · How Founders Use AI
Your CRM Sucks, Build One With Claude Code
Brendan Jowett
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →