Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. This is the India-specific explainer you hand a candidate who has never held equity. It defines pool, vesting (typically 3 to 4... Razorpay Article · 15 min read · Starting Up ESOP for Startups in India: Benefits, Legal Framework, Costs, & Taxation Razorpay Learn
  2. The canonical answer to the sequencing question: do not hire a go-to-market specialist before you know what drives growth.... First Round Review Article · 15 min read · Starting Up When to Make Your First Sales Hire: Expert Guide for Startup Founders First Round Review
  3. The most concrete guide on the specific role our answer names: the founder's associate, the high-agency generalist you hire to... Jumpstart Article · 12 min read · Starting Up Startup Guide to Hiring a Founder's Associate Jumpstart
  4. This is the India proof of the answer's edge: great people in smaller cities are underpriced and overlooked, and hiring them is... Zoho Article · 15 min read · Starting Up Rural Revival: building world-class products from small towns Sridhar Vembu / Zoho
  5. This is the India-specific pre-day-one checklist you actually run down: it names the offer letter and employment contract (with... ClearTax Article · 10 min read · Starting Up Recruiting Your First Few Employees ClearTax
  6. The canonical piece for avoiding exactly the vanity-title trap you warn against. It caps the role at about 20% admin work (so... a16z Article · 15 min read · Starting Up How to Hire a Chief of Staff Andreessen Horowitz (a16z)
  7. This is the concrete, copy-paste artifact the other two essays lack: a real JD skeleton (summary, Who You Are, nine... vChief Template · 12 min read · Starting Up Chief of Staff Job Description, Duties & Interview Questions vChief
  8. This is the reference implementation of your thesis: the handbook IS the process, not a description of it. GitLab's rule that... GitLab Handbook Article · browse 30 min · Starting Up The GitLab Handbook (and the Handbook-First Approach) GitLab
  9. This is the lean counterweight to GitLab: a real, Creative-Commons handbook you can fork today, written as short human sections... GitHub (basecamp/handbook) Template · 30 min read · Starting Up The 37signals (Basecamp) Employee Handbook 37signals
  10. This is the 'why does nobody read our handbook' guide, and it names the real failure mode: fewer than 1 in 20 docs get updated... Slite Article · 15 min read · Starting Up Internal Documentation: How to Build Docs Your Team Actually Reads Slite
  11. This is the exact 'replace gut-feel culture fit with a scored values interview' playbook your answer describes. It hands you a... First Round Review Article · 20 min read · Starting Up Develop Your Hiring System Like a Product to Eliminate Bias and Boost Retention First Round Review (interview with Ashley Williams, ex-SendGrid engineering leader)
  12. This names the exact trap in the Indian hiring context: 'culture fit' becomes a socially acceptable filter on surname, region,... Business Today Article · 5 min read · Starting Up Companies hire for comfort: startup founder slams flawed recruitment culture in India that stifles innovation Business Today (reporting founder Amit Gupta)
  13. Written by a manager who has actually done it, so it reads like a playbook, not theory: prep your talking points in bullets,... Medium (The Innovation) Article · 9 min read · Starting Up How to Fire Someone With Dignity Shannon Z
  14. This is the honest post-mortem, not the launch hype. Buffer ran fully public salaries for a decade (17 to 75 people) and this... Buffer Article · 15 min read · Starting Up Reflecting on a Decade of Transparent Salaries at Buffer Courtney Seiter and the Buffer team
  15. The definitive playbook for saying hard news first and plainly. Steinberg (People lead at Sennder, ex-Zynga/Facebook) is... First Round Review Article · 20 min read · Starting Up How to Lead and Rally a Company Through a Layoff Beth Steinberg (interviewed by First Round)
  16. Salary transparency made real in the Indian ecosystem: named founder comp across 65 founders at 37 companies. It shows the... Inc42 Article · 12 min read · Starting Up Founder Salaries Tracker FY25: How Much Did Startup Founders Earn? Inc42 Data Labs
  17. GitLab runs 2,000+ people across 60+ countries with zero headquarters, so their handbook is the closest thing to a field manual... The GitLab Handbook Article · 45 min read · Starting Up GitLab's Guide to All-Remote GitLab
  18. This is a real, published pay formula, not opinion: Salary = (SF 50th-percentile benchmark x cost-of-living multiplier x role... Buffer Article · 15 min read · Starting Up The Next Evolution of Transparent Salaries: Our Remote-First Formula and Salary Calculator Buffer
  19. Before you lock in location-based bands, read the honest case against them: this lays out where cost-of-living pay breeds... Sifted Article · 10 min read · Starting Up Should you earn less because you live somewhere cheaper? Sifted
  20. Your answer says 'write the decision, the reasoning, and who owns it in one place', and this is the copy-paste template for... GitHub Template · 30 min read · Starting Up Decision Record: how to initiate and complete decisions for teams Joel Parker Henderson
  21. Written by a two-time exited founder who now coaches CEOs, this maps almost exactly onto our answer: split business focus... Matt Munson (2x exited founder, CEO coach) Essay · 14 min read · Starting Up How to Plan a Great Team Offsite Matt Munson
  22. This is the missing India cost context: real rupee numbers for a distributed team that can drive out of Mumbai instead of... StayVista Journal Article · 12 min read · Starting Up Corporate Offsite Destinations Near Mumbai: Where to Go, What to Spend and How to Plan StayVista Editorial
  23. POSH is the compliance founders skip until a complaint or a diligence checklist forces it, and this is a clean, dedicated... greytHR Article · 12 min read · Starting Up POSH Act Explained: Full Form, Meaning and Compliance Guide greytHR
  24. Doist runs a 100+ person team across every time zone with 80-90% of communication written, and this piece is their playbook... Doist / Twist Article · 18 min read · Starting Up Asynchronous Communication: The Real Reason Why Remote Workers Are More Productive Doist

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