Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Routledge built and wound down Sanctus, then wrote the piece almost nobody writes: the one that treats the end of a company as... James Routledge (founder of Sanctus) Essay · 6 min read · Starting Up Founder Startup Grief James Routledge
  2. This is a real founder's real weekly template, not a theory. Dorsey ran two companies by giving every day one job: Monday... Let's Reach Success Article · 7 min read · Starting Up Jack Dorsey's Daily Work Schedule That Helps Him Manage 2 Companies Lidiya Kesarovska
  3. This is the practical how-to behind our answer: it hands you the tools to actually find your peak window (Michael Breus's... Zapier Article · 12 min read · Starting Up Find your chronotype and schedule your productivity Deirdre Mundorf
  4. This is the cleanest statement of the exact move you need: stop treating a messaging channel as a live wire and start treating... calnewport.com Essay · 6 min read · Starting Up On the Surprising Benefits of an Un-Mobile Phone Cal Newport
  5. This is the researcher who coined attention residue explaining, in her own words, why answering one WhatsApp ping costs far... University of Washington Bothell School of Business Article · 8 min read · Starting Up Attention Residue (Sophie Leroy's research) Sophie Leroy
  6. This names your actual battlefield: the 9:30pm ping where the Indian workday pretends it is not over. It reports that 88% of... Open Magazine Essay · 10 min read · Starting Up After-Hours Work in Focus as India Debates Right to Disconnect Open Magazine editorial
  7. It hands you the one rule that keeps a solo stack from becoming a second job: automate what repeats, not what teaches you. That... Indie Hackers Article · 8 min read · Starting Up How solo founders are building profitable businesses from scratch Indie Hackers community
  8. Most 'learn to say no' advice stops at the sermon. This one hands you the actual sentences, 27 of them, so declining warmly and... The Async Newsletter (Twist / Doist) Article · 12 min read · Starting Up 27 tactful scripts for saying no to work meetings Becky Kane
  9. India's most respected bootstrapped founder built a profitable giant while guarding his attention hard: he shuts down work... antoinebuteau.com Article · 7 min read · Starting Up Lessons from Nithin Kamath, CEO of Zerodha Antoine Buteau
  10. This is the rare piece that gives you the actual number instead of vibes: plan a sprint to about 80% and hold 20% back as an... Boldstart Ventures Article · 10 min read · Starting Up How engineering teams handle unplanned work Anna Debenham
  11. Buffer time only works if the fires eventually get smaller, and this piece is about exactly that: how to stop reactive work... LeadDev Article · 9 min read · Starting Up How to break the cycle of firefighting LeadDev
  12. This is the E-Myth idea made measurable: Levels CEO Sam Corcos logged 7,922 hours across two years into ten categories and... First Round Review Article · 18 min read · Starting Up An Exact Breakdown of How One CEO Spent His First Two Years of Company-Building Sam Corcos (as told to First Round Review)
  13. The cleanest founder-written explainer of the E-Myth distinction, from a repeat founder (Pardot, exited to ExactTarget) rather... David Cummings on Startups Essay · 4 min read · Starting Up Working In the Business vs On the Business David Cummings
  14. Sparks cofounded Mattermark and Holloway, so this is a founder's actual playbook, not a coach's theory. He gives you the whole... Andy Sparks (Hoo Boy) Essay · 12 min read · Starting Up Conducting a Time Audit Andy Sparks
  15. This is the cleanest lightweight recipe to just start: track in 30-minute blocks against six named categories (revenue,... Founder's Best Friend Article · 10 min read · Starting Up The Founder's Time Audit: Where Your Hours Actually Go Founder's Best Friend
  16. This is the closest thing to a practical runbook for making yourself unreachable for a day. The core move, Pre-Decision... On Call COO Article · 8 min read · Starting Up 5 Things Founders Never Do Before Vacation (But Should) Melissa Franks
  17. India's most respected bootstrapped founder, who built Zerodha to profitability without VC money and openly caps headcount to... The South First Article · 7 min read · Starting Up Nithin Kamath of Zerodha says he had a mild stroke due to stress, poor sleep, and overworking The South First staff
  18. This is the operating manual for exactly the trap you are in: it hands you a concrete recurring block (the author's own is a... Indie Hackers Article · 12 min read · Starting Up How to Build While Having a Full-Time Job James Fleischmann
  19. This is the Indian proof that the nights-and-weekends path actually works: Paras Chopra kept his 50K-a-month job for a full... Inc42 Article · 9 min read · Starting Up The Wingify Story: How Paras Chopra Built an $18 Mn Bootstrapped SaaS Inc42 Media
  20. Tank built Jotform (now millions of users) on nights and weekends while holding a full-time programming job, spending five... Jotform Article · 10 min read · Starting Up How to Build a Startup Without Quitting Your Day Job Aytekin Tank
  21. This names the exact moment the bottleneck bites for the Anywhere Founder: right after a raise, the team has doubled and you... Able Ventures (India) Article · ~12 min read · Starting Up A Founder's Guide to Growth-Stage Leadership Planning Able Ventures
  22. This is the cleanest statement of the exact skill you are missing: not ranking your list, but killing most of it. Sivers' rule... sive.rs Essay · 3 min read · Starting Up If you're not feeling 'hell yeah!' then say no Derek Sivers
  23. This is the operating manual for the cut you are avoiding. Pick the single number that defines this stage, over-focus on it... Lean Analytics Article · 10 min read · Starting Up The One Metric That Matters (OMTM) Alistair Croll and Benjamin Yoskovitz
  24. Marqeta founder Jason Gardner describes, in his own words, being weeks from running out of cash while he 'struggled to sleep,'... Forbes Article · 12 min read · Starting Up Forget 'Crushing It,' Startup Founders Open Up About Mental Health Problems Jeff Kauflin

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