Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. This is written by an early-stage Indian investor (founder of Gemba Capital), so you get the assessment from the exact side of... Adith Podhar (Gemba Capital) Essay · ~12 min read · Starting Up How to Assess Founder Market Fit: A Framework Adith Podhar In 5 answers
2. Video · ~35 min · Starting Up How to Pitch Your Startup Kevin Hale In 5 answers
3. Lavingia's whole thesis is the one you need as a part-time founder: start with a community you already know and belong to, then... Penguin Random House Book · 288 pages · Starting Up The Minimalist Entrepreneur: How Great Founders Do More with Less Sahil Lavingia In 5 answers
4. Instead of theory, this is hundreds of interviews with real solo founders who started a profitable business on the side of a... Apple Podcasts Podcast · episodes run 45 to 75 minutes · Starting Up Indie Hackers Podcast Courtland Allen In 5 answers
5. When you and your technical hire are arguing about the stack, this essay reframes the whole fight: the goal is not the best or... mcfunley.com Essay · ~20 min read · Starting Up Choose Boring Technology Dan McKinley In 5 answers
6. This is the piece that gives you permission to stop waiting for a big study. Nielsen shows that just five people uncover... Nielsen Norman Group Article · About a 10 minute read · Starting Up Why You Only Need to Test with 5 Users Jakob Nielsen In 5 answers
7. This is Google's own field research on building for people coming online in markets like India, and it names the exact... Google Design Article · ~12 min read · Starting Up Connectivity, Culture, and Credit: Designing for the Next Billion Users Google Design (Next Billion Users team) In 5 answers
8. If you plan to register in India, a free handle and a free domain still will not save you if the name is already a registered... mca.gov.in Tool · Starting Up Check Company/LLP Name on the MCA portal Ministry of Corporate Affairs, Government of India In 5 answers
9. Shapiro gives you a concrete framework you can apply the same afternoon: write a header that is fully descriptive of what you... julian.com Article · Long read, about 30 minutes · Starting Up Startup Handbook: Landing Page Copywriting Julian Shapiro In 5 answers
10. This is the reference everyone quietly copies when they first try to write down their brand voice, and it is public, free, and... Mailchimp Content Style Guide Article · Starting Up Voice and Tone, Mailchimp Content Style Guide Mailchimp In 5 answers
11. Video · about 30 minutes · Starting Up How to Sell Tyler Bosmeny In 5 answers
12. This is the canonical structure for the investor cold email, written by a YC partner who reads them from the other side. It is... Y Combinator Startup Library Essay · 5 min read · Starting Up How to Cold Email Investors Aaron Harris In 5 answers
13. Once you accept that the spreadsheet lied about your cash, this template makes the timing gap concrete: you enter your real... The Startup Project Tool · Downloadable spreadsheet, 15 to 30 minutes to fill in · Starting Up Startup Runway Calculator Template (Excel and Google Sheets) The Startup Project In 5 answers
14. This is the clearest plain-language walkthrough of the one thing that trips up Indian founders billing abroad: your foreign... TaxGuru Article · Long read (with 23 Q&As) · Starting Up GST for Freelancers & Consultants: A Complete Guide for Domestic & Foreign Clients Mohd Muaz Malik In 5 answers
15. This is the source document for the entire SAFE debate, written by YC's CFO who papered thousands of these. It walks the actual... Y Combinator Article · 15 min read · Starting Up Understanding SAFEs and Priced Equity Rounds Kirsty Nathoo In 5 answers
16. This is the one term sheet to benchmark your own against. YC wrote out the fairest single-page term sheet they could from... Y Combinator Template · 20 min read + Word template · Starting Up A Standard and Clean Series A Term Sheet (with downloadable template) Jason Kwon and Aaron Harris In 5 answers
17. This is the concrete map of where the small cheques actually live in India: Indian Angel Network, Mumbai Angels, LetsVenture,... Inc42 Article · 15 min read · Starting Up From Seed To Success: 15 Active Angel Networks For Indian Startups Inc42 Staff In 5 answers
18. This is the canonical slide-by-slide template from the person who has read more pre-traction decks than almost anyone. Seibel's... Y Combinator Article · 12 min read · Starting Up How to Build Your Seed Round Pitch Deck Michael Seibel In 5 answers
19. This is the guide for the check-in itself: what to actually say when you sit down. Perel names the three things co-founder... First Round Review Article · 20 min read · Starting Up How to Fix the Co-Founder Fights You're Sick of Having: Lessons from Couples Therapist Esther Perel Esther Perel (via First Round Review) In 5 answers
20. This is the legal spine for doing it cleanly under Indian rules. It spells out why parting during probation is the cleanest... India Briefing Article · 15 min read · Starting Up A Guide to Terminating Employment in India Dezan Shira & Associates In 5 answers
21. This breaks down the four things you will run monthly (TDS under Section 192, PF via UAN, ESI for sub-21,000 wages, PT capped... Razorpay Article · 15 min read · Starting Up Payroll Compliance: PF, ESI, PT and TDS Explained RazorpayX Payroll In 5 answers
22. This is the government's own checklist, so it settles the entity question straight: Pvt Ltd if you plan to raise (investors... Startup India Article · 12 min read · Starting Up Legal and Regulatory Checklist for Startups in India Startup India (DPIIT, Ministry of Commerce and Industry) In 5 answers
23. Jackson breaks fit into levels and asks how acute the problem is, how reachable the audience is, and how differentiated your... Lenny's Newsletter Article · about 20 min read · Starting Up A Framework for Finding Product-Market Fit Todd Jackson (First Round Capital) In 5 answers
24. The free, original essay that defined the MVP before the book existed, written plainly by the person who coined the term. It... Startup Lessons Learned (Eric Ries) Essay · ~15 min read · Starting Up Minimum Viable Product: a guide Eric Ries In 5 answers

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