Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- IndiaMART's help page (updated 29 March 2026) showing how many buyer enquiries each plan includes: 10 BuyLeads a week plus 1... indiamart.com Article · GTM How are BuyLeads allocated under different plans? IndiaMART In 3 answers
- Zoho's own helpdesk pricing, in rupees from India: free forever for 3 agents; Express Rs 420, Standard Rs 800 and Professional... zoho.com Tool · GTM Zoho Desk pricing Zoho In 3 answers
- A practical walk through a discovery call: preparation, the questions to ask, and how to end with a booked next step. close.com Article · GTM 18 Steps to a Successful Discovery Call Close In 3 answers
- The India-specific detail on how PPF and NPS work: lock ins, returns, and the tax treatment, so you know what you are... ClearTax Article · Wealth PPF and NPS explained ClearTax In 3 answers
- The India detail on NPS: the equity option, the tax benefits, and the withdrawal lock ins, so you know exactly what you are... ClearTax Article · Wealth NPS, the National Pension System explained ClearTax In 3 answers
- What a health policy actually covers and how to read one, so a founder can hold cover independent of the company rather than... ClearTax Article · Wealth Health insurance in India, explained ClearTax In 3 answers
- The full menu of section 80C tax-saving options (PPF, ELSS, insurance, and more) under the old regime, the rule for returns up... ClearTax Article · Wealth Section 80C deductions ClearTax In 3 answers
- The Finance Ministry's own questions and answers on the GST exemption for individual life and health insurance from 22... Ministry of Finance Guide · Wealth Exemption of GST on individual life and health insurance policies Department of Financial Services In 3 answers
- A plain explainer of how the labour codes' definition of wages changes a salary's structure, take-home pay, PF and tax. Business Today Article · Wealth Labour codes 2025: how the 50% wage rule resets salaries, tax and retirement savings Basudha Das In 3 answers
- What a resident has to report about foreign shares, accounts and income in Schedule FA, and what happens if they do not. ClearTax Article · Wealth Disclosure of foreign assets in your income tax return ClearTax In 3 answers
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Video · How Founders Use AI
Pieter Levels: Programming, Viral AI Startups | Lex Fridman #440
Lex Fridman
In 3 answers
- Plan mode, context hygiene, and step-sizing from the tool's makers. code.claude.com Guide · How Founders Use AI Best practices for Claude Code Anthropic In 3 answers
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Video · How Founders Use AI
How To Build A Company With AI From The Ground Up
Y Combinator (Diana Hu)
In 3 answers
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Video · How Founders Use AI
I Ranked Every AI App Builder for 2026: Lovable vs Bolt vs Replit vs Cursor
Build Great Products
In 3 answers
- The official guide to training an agent with rules and data access across your apps. zapier.com Guide · How Founders Use AI Zapier Agents: Combine AI agents with automation Zapier In 3 answers
- Analyst-grade research reports on demand, the delegation most founders start with. openai.com Article · How Founders Use AI Introducing deep research OpenAI In 3 answers
- The single most important security idea for anyone deploying agents. simonwillison.net Article · How Founders Use AI The lethal trifecta for AI agents Simon Willison In 3 answers
- The episode that defined the category thesis; 300 potential billion-dollar companies. ycombinator.com Video · How Founders Use AI Vertical AI Agents Could Be 10X Bigger Than SaaS Y Combinator Lightcone (Garry Tan, Jared Friedman, Harj Taggar, Diana Hu) In 3 answers
- Market sizing: services are 10x the software market, and agents tap them. bvp.com Article · How Founders Use AI The State of AI 2025 Bessemer Venture Partners In 3 answers
- Real price points: $2/conversation, $0.99/resolution, per-task AI SDRs. substack.com Thread · How Founders Use AI The most disruptive AI pricing models so far Kyle Poyar In 3 answers
- A candid founder-to-founder chat on making outcome pricing actually work. cheekypint.substack.com Podcast · How Founders Use AI Bret Taylor on AI agents, outcome-based pricing, and the OpenAI board Cheeky Pint (Stripe) In 3 answers
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Video · How Founders Use AI
Lovable AI tutorial for beginners: build your first app
YouTube educator
In 3 answers
- The free-tier option: near report quality in under 3 minutes, ideal for bootstrapped founders. perplexity.ai Article · How Founders Use AI Introducing Perplexity Deep Research Perplexity In 3 answers
- A founder-level walkthrough from question to structured, cited market report. validatemysaas.com Guide · How Founders Use AI How to Use ChatGPT's Deep Research for Market Research Validate My SaaS In 3 answers
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →