Parth Ghelani

I’m Parth, a founder and ecommerce operator based in Surat, Gujarat. I started my journey in ecommerce and Shopify development and eventually built Softkarts Infotech, where we work with D2C brands across Shopify development, performance marketing, and ecommerce growth.

Over the years, I’ve worked closely with brands on the practical side of building and scaling ecommerce businesses — from their website and conversion funnel to Meta Ads, operations, and customer acquisition.

I’m now also building Ecommsy, a logistics platform focused on D2C brands. The goal is to build more than just a shipping aggregator — we want to become a service-first logistics partner that helps sellers ship smarter and scale faster.

I care about building businesses that are operationally strong, profitable, and capable of scaling beyond the founder. Right now, I’m focused on growing Ecommsy, building the right team, improving systems, and connecting with other founders building in ecommerce, logistics, SaaS, and D2C.

Building Ecommsy, a service-first logistics platform for D2C brands, while growing Softkarts as an ecommerce and performance marketing company. I’m focused on making it easier for Indian brands to launch, scale, and operate profitably.