At Prestige, I steer brand strategy, new product development, and multi-channel growth in the consumer foods division.
Growth & GTM: Driving full-funnel demand generation—from unlocking Quick Commerce channels to orchestrating city-scale offline activations and driving retail visibility.
Category Differentiation: Formulating and commercialising differentiated offerings in commoditised sectors, with a strong focus on functional foods and health-oriented product lines.
Pragmatic Execution: Anchoring brand strategies in deep consumer research, sharp distribution mechanics, and disciplined capital allocation.
Always open to exchanging notes on FMCG scale, modern retail dynamics, and product-market fit in Bharat/Tier-2+ markets.
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