Saurabh Diwate

I’m Saurabh Diwate, a founder and builder focused on websites, ecommerce, digital products, and internet businesses.

Over the years, I’ve worked across web development, ecommerce, automation, and software products, and I’ve spent a lot of time understanding what actually makes a website useful to a business—not just how it looks, but how it communicates, converts, and supports growth.

I’ve built and operated online businesses, worked deeply with WordPress and WooCommerce, experimented with SaaS and plugin products, and built internal tools and automation systems around lead generation, analytics, and business operations. Running my own businesses has also given me firsthand experience with customer acquisition, conversion, retention, and the practical challenges founders face when trying to grow.

Right now, I’m building PageRecast, a website growth studio that helps small and medium-sized businesses redesign underperforming websites, build new ecommerce and lead-generation sites, and improve conversion and user experience. I’m especially interested in the intersection of design, development, psychology, and business growth.

I enjoy building things from scratch, experimenting quickly, and using AI and automation to make small teams capable of doing much more than they could traditionally.

What I care about most is building sustainable businesses, creating genuinely useful products, continuously improving my craft, and meeting other founders who are actively building rather than just talking about building.

I’m here to learn from other founders, exchange ideas, build meaningful relationships, find collaborators, and hopefully be useful wherever my experience with websites, ecommerce, conversion, or technology can help.

I’m building PageRecast, a website growth studio helping SMEs turn outdated or underperforming websites into faster, clearer, higher-converting ones; right now I’m focused on building a repeatable client-acquisition engine and expanding internationally.