Video · 51 min

Sridhar Vembu (Founder & CEO, Zoho) | Ask Me Anything Session | Inc42

Sridhar Vembu · Inc42 Free Beginner India

Sridhar Vembu (Founder & CEO, Zoho) | Ask Me Anything Session | Inc42

The written answer quotes Vembu from print. Here he takes open questions for an hour on running a company that was profitable from year one and spends on R&D instead of buying growth, which is the reasoning behind the quote.

Watch on YouTube ↗

The question it answers

  1. Why do operators like Nithin Kamath and Sridhar Vembu refuse to buy growth?

Read with it

  1. The whole mental model in one short post: not measuring acquisition cost and lifetime value is the point, not an oversight, and... Z-Connect by Zerodha Article · About 3 min read Why Zerodha doesn't advertise Nithin Kamath
  2. The referral history, including the years incentives existed, the regulatory ban, and the striking observation that referrals... nithinkamath.me Article · About 4 min read How Zerodha grew without Advertising Nithin Kamath
  3. The clearest statement of the tradeoff in his own words: venture capital pushes spend toward sales and marketing and away from... Business Today Article · About 8 min read "If you don't invest in R&D, you won't have long term growth," says Zoho Corp's boss Sridhar Vembu Sridhar Vembu
  4. The present day proof that this is a policy and not a phase, with Mani Vembu confirming R&D spend still exceeds marketing spend... Forbes India Article · About 7 min read How Zoho is rewriting the rules of enterprise tech Naini Thaker
eChai Partner Brands The partnership →