Everyday AI

How founders use AI for Choosing Your AI Assistant

The resources behind 8 questions founders actually ask, then the questions themselves, each with a straight answer.

On the AI map, 29 October 2026 AI assistants Frontier models

What founders use for choosing your ai assistant, ranked by how many answers lean on it.

  1. A Wharton professor's regular guide: any free model for low-stakes questions, ChatGPT or Claude for real work, and where... oneusefulthing.org Article An opinionated guide to which AI to use to do stuff Ethan Mollick (One Useful Thing) In 6 answers
  2. One chart of which assistants people actually use, from a February 2026 survey. pewresearch.org Article ChatGPT tops the list of chatbots Americans use, across age groups Pew Research Center In 3 answers
  3. OpenAI's dated log of every change, including the India Go launch at Rs 399, the end of the free year and the new voices. help.openai.com Article ChatGPT release notes OpenAI Help Center In 3 answers
  4. Usage data on ChatGPT, Gemini and Claude, including how many people use more than one, which backs the... a16z.com Article The Top 100 Gen AI Consumer Apps, 6th Edition Andreessen Horowitz In 2 answers
  5. How to open Meta AI from the Chats tab, forward a message to it and where it is not yet available. faq.whatsapp.com Guide How to chat with Meta AI WhatsApp Help Center In 2 answers
  6. What the $8 Go plan adds over Free, that it may show ads, and that its Think option runs a lighter model than Plus. help.openai.com Guide What is ChatGPT Go? OpenAI Help Center In 2 answers
  7. What ChatGPT remembers, where to review and correct it, and how to delete a memory rather than only the chat it came from. help.openai.com Guide Memory in ChatGPT OpenAI Help Center In 2 answers
  8. How Gemini's memory works, who can use it, how to turn it off and how to correct what it has learned. support.google.com Guide Get personalization with memory of your past Gemini chats Google (Gemini Apps Help) In 2 answers
  9. The definitive reference on how project files, project-level instructions, and project memory actually behave, worth skimming... help.openai.com Guide Projects in ChatGPT (official help guide) OpenAI Help Center
  10. The same idea in Claude: a workspace with its own knowledge base that a team can share. support.claude.com Guide What are projects? Claude Help Center
  11. Explains the three Pro plans (Pro 100, Pro 200, Pro 500) introduced in September 2026, so you know what the $100-plus tiers buy. help.openai.com Guide About ChatGPT Pro tiers OpenAI Help Center
  12. What the free Standard tier gives, what Pro and Max add, and the student discount. perplexity.ai Guide Which Perplexity Subscription Plan is right for you? Perplexity Help Center
  13. Which plans may see ads (Free and Go), which never do, and the settings that turn off ad personalisation. help.openai.com Guide Ads in ChatGPT OpenAI Help Center
  14. Lists the currencies ChatGPT bills in on the web, including Indian rupees, and notes app-store plans bill through Apple or Google. help.openai.com Guide Multi-currency billing OpenAI Help Center
  15. Says plainly that users in India cannot yet pay for a recurring Perplexity plan in rupees and must subscribe in US dollars. perplexity.ai Guide Paying in Local Currency Perplexity Help Center
  16. The terms of Airtel's free year of Perplexity Pro and the date it closed to new sign-ups. perplexity.ai Guide Perplexity Pro Airtel Promo Perplexity Help Center
  17. Google's announcement of free Google AI Pro for 18 months for Jio Unlimited 5G users, activated in the MyJio app. blog.google Article Partnering with Reliance to bring the best of Google AI to more people across India Google India
  18. Step-by-step import of what another assistant remembers about you, and how to export Claude's memory as a backup. support.claude.com Guide Import and export your memory from Claude Anthropic (Claude Help Center)
  19. How the Thinking slider works (Instant, Medium, High, Extra High, Pro), which plans get each level and what Free and Go users... help.openai.com Guide GPT-6 and other models in ChatGPT OpenAI Help Center
  20. OpenAI's announcement of the GPT-6 model now behind everyday ChatGPT answers, with examples of the visual answers it gives. openai.com Article GPT-6 and Intelligent UI for everyone OpenAI
  21. Where Claude's model and effort menu is, what Low to Max effort means and the trade-off with usage limits. support.claude.com Guide Change the model, effort, and thinking settings Anthropic (Claude Help Center)
  22. Plain examples of which questions want a quick search, which want more thinking and which want a full research run. support.claude.com Guide When should I use web search, extended thinking, and research? Anthropic (Claude Help Center)
  23. Where to set standing instructions on the phone and the web, and the character limits on each plan. help.openai.com Guide ChatGPT Custom Instructions OpenAI Help Center
  24. The difference between account-wide instructions, project instructions and skills, and where to set each. support.claude.com Guide Understanding Claude's personalization features Anthropic (Claude Help Center)

Show the next 24

The questions

I'm new to AI. Which assistant should I start with: ChatGPT, Claude, Gemini, Copilot, Meta AI or another? Pick one general assistant and use it for two weeks on real errands before judging. ChatGPT is the widest: chat, images, voice and agents in one app, and the... 12 resources → Is the free version of ChatGPT, Claude or Gemini enough, or should I pay? For everyday questions, free is often enough. ChatGPT Free includes unlimited everyday text chats with GPT-6, Claude Free has memory, web search and voice, a... 9 resources → What do these AI plans cost in India, and are the free Jio and Airtel offers still running? Google lists AI Plus at ₹399 a month in India, AI Pro at ₹1,950 and Ultra from ₹6,500. Microsoft 365 Personal, which puts Copilot in Word and Excel, is ₹689 ... 9 resources → Should I use more than one AI assistant, and can I move what one knows about me to another? Many people do: a16z found that roughly 20% of weekly ChatGPT web users also use Gemini in the same week. A sensible pattern is one assistant you use every d... 7 resources → How do I choose between a fast model and a thinking model inside ChatGPT, Claude or Gemini? Use the fast setting for everyday questions and switch up when the task needs working out, such as a plan with trade-offs or a long document. In ChatGPT, the... 7 resources → How do I get ChatGPT, Claude or Gemini to remember me, my work and how I like answers? Three settings do different jobs. Custom instructions are standing rules for every chat: who you are, how long answers should be, which language to reply in.... 9 resources → Is voice mode worth using, and which AI phone app is best for talking to? Voice is the easiest way in if typing is slow, your hands are busy or you think better aloud. ChatGPT's Live voice listens and speaks at the same time, so yo... 8 resources → Is the AI already inside WhatsApp or Microsoft Office good enough, or do I need a separate app? For quick questions it can be. Meta AI is free inside WhatsApp: open it from the Chats tab or forward a message to it, and the Meta AI app's Thinking mode no... 7 resources →
eChai Partner Brands The partnership →