Get found in AI search

Show up when founders and buyers ask AI, not just Google (AEO/GEO).

3 steps, 37 questions, laid out in the order you'll hit them

Each step is a topic with the real questions founders ask; open whichever one you're stuck on for the answer and the resources on it.

1. 1
   Getting Found in AI Search (AEO/GEO)

   Why does it now matter how ChatGPT and Perplexity describe my startup? 17 → How do founders get their product recommended by AI assistants? 18 → Is traditional SEO dead, what should an early-stage startup actually do? 21 → How do I find out what ChatGPT, Perplexity, and Gemini currently say about my startup, and track it over time? 21 → How do AI assistants actually choose which sources to cite in an answer? 20 → All 12 questions in Getting Found in AI Search (AEO/GEO) →
2. 2
   Content Creation

   Why use AI for blogs, newsletters, and social posts, and how do I avoid sounding like AI? 20 → How do top founders build content engines with AI (repurposing one idea into ten formats)? 18 → How do I train AI to write in my voice? 20 → Which AI tools should be in my content stack, and where do I start? 18 → How do I build my personal brand on LinkedIn with AI without being cringe? 17 → All 12 questions in Content Creation →
3. 3
   Search & Research

   Why use AI (ChatGPT, Perplexity, Claude, deep research modes) instead of Google? 18 → How do founders run 'deep research' to get report-quality answers? 19 → How do I fact-check AI answers and avoid hallucinations? 19 → Which AI research tool should I actually use: ChatGPT, Claude, Gemini, Perplexity, or Grok? 18 → How do I write research prompts that get consistently better answers? 18 → All 13 questions in Search & Research →