Article

The chaotic Kalshi ad was made with AI for $2,000. The creator shared how he made it

Business Insider (via Yahoo) · yahoo.com

PJ Accetturo's actual numbers: 300-400 generations for 15 usable clips, script to air in three days.

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It answers 2 questions

  1. How are founders making product demos, ads, and social video with AI (Veo, Runway, Kling, HeyGen, ElevenLabs)?
  2. How do you write prompts that actually get usable AI video and images?

Read with it

  1. Google's own post on Gemini Omni Flash in Flow: generate, then refine a clip conversationally with characters kept consistent. blog.google Article New agents, mobile apps and Gemini Omni for Google Flow and Google Flow Music Google
  2. The canonical breakdown of the first AI-generated ad to air during the NBA Finals, tool by tool. adage.com Article How Kalshi made an AI ad using Google Veo 3 Ad Age
  3. Mainstream, skeptical reporting on the Kalshi ad that helps you separate the workflow from the hype. npr.org Article An AI video ad is making a splash. Is it the future of advertising? NPR
  4. Flow is where most founder Veo workflows actually live; this is the official launch explainer. blog.google Article Introducing Flow: Google's AI filmmaking tool designed for Veo Google
  5. The launch thread with side-by-side examples so you can judge output quality yourself. x.com Thread Runway introduces Gen-4 (announcement thread) Runway
  6. Video How to Make the Most Realistic AI Videos (Step-by-Step Tutorial) Marketing Against The Grain (Kipp Bodnar & Kieran Flanagan)
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