Get your first customers
Cold outreach & email
Start conversations with strangers who need you.
Who's asking
Everyone
Aspiring Founder
Idea-Stage Founder
Builder
Launcher
Grower
Indie Hacker
Technical Solo Founder
Non-Technical Founder
Domain Expert
Anywhere Founder
Repeat Founder
Showing 6 of 18 questions. Clear filters
How do I write a cold email that people actually reply to?
Keep it short, personal, and about them, not you. Nail a subject line that sparks curiosity, open with a specific reason you're reaching out to *th...
How many times should I follow up before giving up on a cold prospect?
More than you think, most replies come after the first email, not on it. Follow up persistently but politely, adding a little new value each time, ...
Is cold outreach even worth it, or is it just spam that hurts my brand?
Done lazily it's spam; done well it's just starting a relevant conversation with someone who genuinely needs you. The difference is targeting and p...
What should my very first cold email subject line actually say?
Write the subject line last, and make it read like something a real person would type to another person, not a marketing broadcast. Short and speci...
How do I find someone's email address when it isn't public?
Start with the obvious: their site, LinkedIn contact info, or a plain guess at the company's email pattern (first@, first.last@), then verify befor...
Should I use my personal email and name or a company address for cold outreach?
For founder-led outreach, a real person's name and face beats a faceless brand nearly every time, because strangers reply to humans, not to sales@y...
eChai Partner Brands
The partnership →