We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 688 founders registered. Any city that reaches 20 interested founders is on too. See your city
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Launching (again and again)

A launch is a tactic you repeat, not an event.

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Who's asking Everyone Aspiring Founder Builder Launcher Grower Indie Hacker Technical Solo Founder Non-Technical Founder Anywhere Founder Repeat Founder

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How often should I be launching, is once a quarter too much? There's almost no such thing as too often. Every meaningful feature, integration, milestone, case study, or new segment is an excuse to relaunch. T... Intermediate 16 resources → My first launch went okay but the second felt embarrassing, like 'why are they back again already?' Is relaunch fatigue real? Nobody is tracking your launch cadence the way you are, so the fatigue is almost entirely in your own head. The fix is to change the reason for the... Intermediate 18 resources → How do I launch in India where there's no single 'Product Hunt moment' that reaches Indian founders and buyers? For an Indian audience, the launch usually happens in WhatsApp groups, founder communities, LinkedIn, and warm intros, not on one big western site,... Intermediate 19 resources →
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