Article · 8 min read

Hick's Law: Making the Choice Easier for Users

Mads Soegaard · Interaction Design Foundation Free Beginner

A clear, example rich walkthrough of Hick's Law with the history and the practical moves side by side. It shows how to figure out which functions to offer at each step so users are guided, not flooded. Good if you want a fuller narrative than a summary card.

  • Traces the law from its 1950s origin to today's screens
  • Shows how to prioritize functions step by step
  • Explains what over choice does to a hesitant user
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The question it answers

  1. What are the psychology 'laws' behind good UX?

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