Access, sales & scenarios
Selling to government
GeM, tenders, and the public-sector playbook.
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What is GeM and how do I get my product listed on it?
GeM (Government e-Marketplace) is the Amazon of government buying, a Section 8 company under the Ministry of Commerce where 50,000+ government buye...
I'm a DPIIT-recognised startup, what procurement relaxations do I actually get?
DPIIT-recognised startups are exempted from the three biggest barriers: prior turnover, prior experience, and Earnest Money Deposit (EMD), on both ...
Is selling to government even worth it for an early-stage startup?
It's worth it if you can stomach long cycles and love reference-driven markets, a single ministry win is a logo that opens every other department, ...
The tender asks for three years of turnover and past government experience. I'm brand new. Do I just give up?
No, but read the eligibility clauses like a lawyer before you spend a week writing the bid. Turnover and past-experience conditions kill more start...
Everyone says government sales run on connections and bribes. How do I sell clean and still win?
You can win without paying anyone, and if a deal only closes with a bribe, walk, it will poison your cap table and your sleep. The clean edge is be...
How do I find and read tenders before they close, without drowning in CPPP and a hundred state portals?
Tender discovery is a real job, and missing the window is the default failure. The base layer is free: CPPP (eprocure.gov.in) for central, GeM for ...
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