Money, pricing & model
Startup finance & accounting
Keep the books, watch the runway.
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What is burn rate and runway, and how do I calculate them?
Burn rate is how much cash you lose per month (net burn = cash out minus cash in); runway is your cash balance divided by monthly net burn, literal...
What financial records do investors actually ask for in due diligence, and how do I avoid a scramble when a term sheet appears?
Diligence surprises kill deals or shave your valuation, and they're almost always self-inflicted: messy cap tables, missing board resolutions, unfi...
How do I handle money and invoicing when my customers are abroad but my company is registered in India?
Cross-border revenue adds FEMA rules, foreign inward remittance certificates (FIRC), export-of-services GST treatment, and currency conversion into...
Do I need to understand accrual accounting and things like deferred revenue, or is cash-basis enough for a SaaS just starting out?
Cash-basis is simpler and fine for very early days, but the moment you sell annual SaaS plans, cash-basis lies to you: a year of prepaid revenue lo...
Should I hire a full-time finance person, keep using a CA firm, or handle books myself, and at what stage does each make sense?
For most early startups the answer is: do the day-to-day yourself or with a bookkeeper, outsource statutory work to a good CA firm, and only hire a...
How do I build a simple financial model for a pitch deck without pretending I can predict revenue three years out?
Investors know your five-year forecast is fiction; what they're really testing is whether you understand your own drivers, so build the model botto...
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