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Should I exclude low-margin products from my Google campaigns? Yes, and it matters more than most founders think, accounts that exclude low-margin SKUs from Shopping and PMax report up to 40% higher ROAS becaus... Advanced 4 resources → Is it worth hiring a Google Ads agency in India, or should I run it myself? Below roughly Rs 3-5 lakh/month in Google spend, DIY with the free Skillshop training is usually fine, the mechanics aren't as creative-dependent a... Intermediate 3 resources →
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