Can I shoot good product photos on my phone, or do I need to book a studio?
The short answer
For most first collections, a phone (rear camera, a tripod, a roll of white paper and window light) gets you launch-ready shots - the gap between amateur and clean isn't the camera, it's a tripod, locked focus/exposure and consistent light, not gear you can't afford yet. Once you're shooting 50+ SKUs a month or need model/lifestyle work, an Indian studio or freelancer (roughly ₹75-300 per image in Delhi/Bangalore, less in Tier-2, numbers change) pays for itself in turnaround and consistency. Start on your phone to validate the catalogue; graduate to a studio when volume or category (jewellery, food, fine fabric) demands control you can't get handheld.
A quick summary to orient you. The real value is below: the resources worth your time, from people who've actually done it, not us.
Here are the resources
Hand-picked from around the web, each with a note on why it earns your time. India-specific ones carry a badge.
Why we picked it
A short, visual walkthrough of the exact phone-photography setup founders actually need - watch this before you buy any equipment, since seeing the light and framing beats reading about it.
Why we picked it
The single best starting point for founders shooting their own catalogue - covers phone-only setups, budget lighting tricks and when it's time to graduate to a proper studio, all in one guide from the platform most Indian D2C stores run on.
Why we picked it
The rupee-native pricing reference this category needs - what a studio or freelancer shoot actually costs in India by product type and volume, so a founder can budget instead of guessing.
Why we picked it
A current, tool-by-tool comparison of Claid, Photoroom and Pebblely - exactly the shortlist a founder needs before paying for AI background generation instead of a reshoot. Written by one of the category's own players but genuinely useful as a map of what each tool is best at.