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WhatsApp's consumer terms, which prohibit bulk messaging and auto-messaging from regular accounts; which is why 'bulk sender' tools that automate a normal number break WhatsApp's rules.
WhatsApp Terms of Service
From whatsapp.com by WhatsApp 15 min
- Bulk messaging and auto-messaging from a regular account breach the terms
- Business messaging at scale belongs on the WhatsApp Business Platform
- Never run a business on a personal number you cannot afford to lose