Course
Optimize Meta Conversions API
Meta Blueprint Free Intermediate
Most guides stop at it's connected. This one is for the founder who wants to know if it's connected well.
- Goes past basic setup into maximizing event coverage, event effectiveness, and deduplication
- Explains data freshness, why stale server events hurt optimization even when they eventually arrive
- Useful once your pixel and CAPI are both live and you want to raise event match quality