Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Straight from the platform, so it stays current as Shorts format rules change (length caps, editing tools, monetisation). The... youtube.com Tool · D2C Create Shorts on YouTube YouTube for Creators In 2 answers
  2. A free, duplicate-into-your-workspace calendar that's overkill-free - built for a two-person team, not a 12-person marketing... notion.com Template · D2C Simple Social Media Content Calendar Template Notion In 2 answers
  3. The official government portal where every trademark application actually gets filed, every private filing service is charging... IP India (ipindiaonline.gov.in) Tool · D2C E-Filing of Trademarks, Intellectual Property India Government of India In 2 answers
  4. AI-driven counterfeit detection across 1,500+ marketplaces and social platforms in 118 countries, the right tier of tool once... MarqVision Tool · D2C Products | Brand Protection MarqVision In 2 answers
  5. The most common first WhatsApp tool for Indian D2C founders on Shopify, official WhatsApp Business Solution Provider, no-code... interakt.shop Tool · D2C Interakt, WhatsApp Business Platform for E-commerce Interakt In 2 answers
  6. The government's own HS/ITC-HS classification lookup, the most authoritative place to confirm your product's code before... dgft.gov.in Tool · D2C DGFT, ITC (HS) Classification Search DGFT In 2 answers
  7. A free search-by-product-name tool that's often faster than the government portal for a rough first lookup, cross-verify... seair.co.in Tool · D2C Free HS Code Finder, Search Indian HS Code List, HSN Code Search SEAIR In 2 answers
  8. A genuinely free, editable Excel/Sheets starting scaffold with a built-in runway calculation - the fastest way to get a working... slidebean.com Template · D2C A FREE Startup Financial Model Template Slidebean In 2 answers
  9. Purpose-built for the cash flow statement specifically - the document most founders skip in favour of the P&L, and the one that... clear.co Template · D2C Free Ecommerce Cash Flow Statement Template Clear.co In 2 answers
  10. A strong second directory to IndiaMART, useful for cross-checking a supplier and for browsing city-level industry hubs to see... tradeindia.com Tool · D2C TradeIndia Industry Hubs and B2B Directory TradeIndia In 2 answers
  11. Walks through the ten manufacturing-specific clauses that protect a brand, delivery terms, quality control, inventory risk, IP,... pandadoc.com Template · D2C How to Create an Enforceable Manufacturing Agreement PandaDoc In 2 answers
  12. The official starting point, registration, category list, fee schedule. Start here before any third-party 'how to sell on... seller.flipkart.com Tool · D2C Flipkart Seller Hub, Become an Online Seller in India Flipkart In 2 answers
  13. India's most widely used multichannel OMS for exactly this problem, pre-integrated with Flipkart, Myntra, Amazon, JioMart and... Unicommerce Tool · D2C Unicommerce, Multichannel Order Management System Unicommerce In 2 answers
  14. The product page for the RBF platform Indian D2C and ecommerce brands actually use, funding up to ₹4 crore with a 5-10% revenue... dashboard.velocity.in Tool · D2C Velocity - India's Largest Revenue Based Financing Platform Velocity In 2 answers
  15. GRIN is the category-defining creator-and-affiliate management platform for e-commerce - brands on it reportedly drove billions... grin.co Tool · D2C GRIN - Creator Management Platform GRIN In 2 answers
  16. A free, ready-to-edit contract covering deliverables, usage rights, payment terms and disclosure - the one document most Indian... meltwater.com Template · D2C Social Influencer Contract Template (Free Download) Meltwater In 2 answers
  17. The default Shopify affiliate app for Indian D2C brands starting out - the free tier gives you unlimited affiliates,... goaffpro.com Tool · D2C GoAffPro - Affiliate & Referral Marketing for Your Store GoAffPro In 2 answers
  18. One of India's largest creator networks (750K+ creators), built around a fast, semi-automated campaign-to-payout flow designed... kofluence.com Tool · D2C Kofluence - Influencer Marketing Agency & Platform Kofluence In 2 answers
  19. The category-defining tool for founder-led DTC brands who are still running inventory off spreadsheets, it predicts stockouts,... Cogsy Tool · D2C Cogsy, Demand Forecasting & Purchase Order Automation Cogsy In 2 answers
  20. A plug-in-your-numbers calculator for the single most useful formula in inventory planning, reorder point = average daily sales... letsbloom.com Template · D2C Reorder Point Formula & Calculator Bloom Group In 2 answers
  21. India's specialist early-stage consumer brand VC, with 89+ investments including boAt, Mamaearth, Yoga Bar and Vahdam Teas. If... firesideventures.com Tool · D2C Fireside Ventures Fireside Ventures In 2 answers
  22. A first-cheque, high-engagement consumer fund focused on F&B, personal care and apparel/lifestyle - the kind of investor who... sauce.vc Tool · D2C Sauce Sauce.vc In 2 answers
  23. A 12-week cohort program with 300+ D2C brands already through it, built specifically to take brands from ₹1 crore to ₹10 crore... d2cx.co Course · D2C D2CX by Inc42 - Master 10X D2C Growth in 12 Weeks Inc42 In 2 answers
  24. A ready-made way to actually build your launch-day runsheet - who's doing support, what the stock-out contingency is, what the... Notion Template Marketplace Template · D2C Top 10 Free Product Launch Plan Templates Notion In 2 answers

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