Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- Shopify's own landing page for the international-selling feature set, a fast way to see everything on offer (Markets, payments,... shopify.com Article · D2C Sell to International Customers with Shopify Shopify
- An India-based fintech's read on Shopify international selling, useful because it frames the payments and settlement side (the... razorpay.com Article · D2C Selling on Shopify: The 2026 Guide to International Markets Razorpay
- Features Tilfi Banaras founder Udit Khanna on scaling a luxury Indian textile brand to 30+ countries via direct-to-consumer,... inc42.com Article · D2C #GoingD2C Webinars: An Indian D2C Brand's Guide to Tap the Cross-Border Opportunity Inc42
- A structured resource specifically aimed at Indian D2C founders building a cross-border strategy, not a generic global guide... inc42.com Article · D2C Hacking D2C Growth: A D2C Brand's Guide to a Cross-Border Ecommerce Strategy Inc42
- An unfiltered founder account of hitting $1M revenue on a Shopify D2C brand with zero profit, the exact cautionary tale for... indiehackers.com Thread · D2C $1M Revenue, $0 Profit: Our D2C Reality Check Indie Hackers community
- Shopify's own take on freight forwarding, written specifically for ecommerce sellers rather than generic B2B trade, useful for... shopify.com Article · D2C Best Freight Forwarding Services for Ecommerce (2026 Guide) Shopify
- Written from a fulfillment-provider's vantage point for sellers moving inventory into marketplaces like Amazon FBA abroad, the... amzprep.com Article · D2C Freight Forwarder: A Comprehensive Guide for eCommerce Sellers AMZ Prep
- A practical support-doc-level explainer of how duty calculation actually plugs into Shopify Markets via a third-party shipping... support.easyship.com Article · D2C Shopify Duties and Taxes Support (Shopify Markets) Easyship
- Aimed squarely at smaller ecommerce sellers rather than enterprise shippers, a good level-set on international shipping basics... ship4wd.com Article · D2C Master E-commerce International Shipping: A Guide for SMBs Ship4wd
- The origin-story companion to the tactical playbook, it shows the insight behind a 'Made in India, for the world' brand (India... yourstory.com Article · D2C How a Delhi Entrepreneur Built Vahdam, an Indian Tea Brand That Sells to the World YourStory (SMBStory)
- Not an inventory book on the surface, but the Theory of Constraints it teaches, find the bottleneck, don't optimize anything... Goodreads Book · D2C The Goal: A Process of Ongoing Improvement Eliyahu M. Goldratt
- A solid ground-up explainer of core inventory mechanics for someone who's never managed stock before, good as a first read... DCKAP Blog Article · D2C Inventory Management for eCommerce Explained (2025) DCKAP
- Directly tackles the founder's real tension, stock enough to never disappoint a customer, but not so much you choke your cash,... Ceendesis Blog Article · D2C Inventory Management for D2C Brands: Balance Stock & Cash Ceendesis
- India and Southeast Asia's first dedicated consumer-focused VC fund, investing since 2012 - a longer track record than most... dsgcp.com Tool · D2C DSG Consumer Partners DSG Consumer Partners
- India's leading venture debt fund, with over $1.6B in credit enabled and consumer names like Sugar and Bira in its portfolio -... strideventures.global Tool · D2C Stride Ventures Stride Ventures
- A working list of 50+ India-focused D2C investors organised by stage and cheque size - exactly the filterable format you need... backrr.com Article · D2C 50+ D2C Investors in India: Stage, Cheque Size & How to Approach Backrr
- A regularly updated directory of consumer-focused funds in India - useful to cross-reference against Backrr's list so you're... shizune.co Tool · D2C Top 50 Consumer VC Funds & Investors in India Shizune
- A curated, spreadsheet-style list specifically of CPG and D2C funds globally - handy as a third cross-check when building an... vcsheet.com Tool · D2C CPG & D2C Funds VC Sheet
- Written from the investor's side of the table, which is exactly why founders should read it - it tells you what a consumer VC... qubit.capital Article · D2C How to Evaluate Consumer & D2C Startups: Investment Guide Qubit Capital
- A financial-planning platform's blunt breakdown of the red flags that kill a DTC pitch - growth stories without profit stories,... drivepoint.ai Article · D2C Direct to Consumer Venture Capital: VC Decision Guide Drivepoint
- A 4-month accelerator combining ISB's academic rigour with hands-on mentorship from real D2C operators and growth leaders - one... i-venture.org Course · D2C D2C NXT Accelerator ISB I-Venture
- A snapshot of which Indian D2C brands actually closed rounds recently and roughly what stage/investor profile backed them -... india.entrepreneur.com Article · D2C These 8 D2C Brands Dominated VC Funding in 2025 Entrepreneur India
- The original case study every drop strategy eventually references - useful to read once in full rather than absorb secondhand... Indigo9 Digital Article · D2C The Brilliant Strategy Behind Supreme's Success Indigo9 Digital
- Focuses on the psychology (why scarcity and anticipation actually work on shoppers) rather than just the tactics, which matters... AdRoll Article · D2C The Psychology of Supreme: A Case Study in Brand Identity and Hype AdRoll
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →