Explore
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- A real build diary from a non-technical maker who shipped a public app (a hiking-trail directory) on top of a multi-tab Google... benlcollins.com Article · 15 min read · Starting Up How I built a Glide app and turned my Google Sheet into a no-code app Alexis Grant
- Walks through the client-portal pattern specifically: sign-in pages, gated data, and per-client visibility on top of an... Softr Article · 8 min read · Starting Up Build an Airtable client portal without code Softr
- Helps you choose between the tools instead of just accepting the first one. It lays out when Glide fits (mobile, spreadsheet... No Code MBA Article · 12 min read · Starting Up The 3 best no-code app builders for beginners No Code MBA
- Proof that a non-technical maker can build something people pay for entirely inside Airtable. Olive, a web designer, shipped a... Indie Hackers Article · 10 min read · Starting Up An app with 52 paying users made with Airtable Indie Hackers
- A step up in ambition: a recurring-revenue business running on the Airtable ecosystem. It shows how far the... Indie Hackers Article · 10 min read · Starting Up This founder built an $8,600 MRR business on Airtable Indie Hackers
- A concrete build of an internal ops app on top of a Google Sheet with Glide, walking through the data, user roles, and... boldtech.dev Article · 20 min read · Starting Up Glide Basics: Build an app to manage your Google Sheets data boldtech.dev
- A quick read on where this category is heading, so your tool choice ages well. It covers Softr moving past Airtable to more... TechCrunch Article · 6 min read · Starting Up No-code app builder Softr expands beyond Airtable databases TechCrunch
- An India-focused primer on assembling an MVP from no-code parts, with the spreadsheet as the data layer. It connects the pieces... Startup Bricks Article · 12 min read · Starting Up How to build an MVP without writing a single line of code Startup Bricks
- Liang built two startups on Bubble, one to $40k monthly revenue, shipping a full v1 in six days. He is candid that the learning... Bubble Blog Article · Starting Up How I Founded Two No-Code Startups Brent Liang
- A product coach lays out three honest paths (no-code, some code, more code) and when each fits. It gives you a simple test:... Founders Factory Article · Starting Up To Code or not to Code: Advice on building your MVP Valenice Balace
- A sharp, contrarian read that keeps you honest about what a landing page test can and cannot prove. Hillman argues a fake... Stacking the Bricks Essay · ~12 min read · Starting Up Validation is backwards Alex Hillman
- This is the single most complete reference on why Bubble apps slow down and how to fix it, written by the person most founders... Amlie Solutions Book · book · Starting Up The Ultimate Guide to Bubble Performance Petter Amlie
- Anything batch like, bulk updates, recalculations, imports, belongs on the server, not in a page the user is staring at. This... Bubble Docs Article · 12 min read · Starting Up Optimizing backend workflows Bubble
- Slowness and cost come from the same root: work your app does that it did not need to. This explains how Bubble measures that... Bubble Docs Article · 10 min read · Starting Up The workload calculation Bubble
- A free, focused shortlist of the highest leverage fixes from the author of the definitive performance book. If you cannot buy... Amlie Solutions Article · 15 min read · Starting Up 6 useful tips to improve performance in Bubble Petter Amlie
- Repeating groups are where most Bubble apps quietly go wrong, especially when each cell runs its own search. This walks through... Amlie Solutions Article · 20 min read · Starting Up How to use Repeating Groups in Bubble Petter Amlie
- A clear, example driven intro to what backend workflows are and the jobs they are built for, from bulk edits to scheduled... Amlie Solutions Article · 15 min read · Starting Up 5 ways to use Backend Workflows in Bubble Petter Amlie
- Airdev is one of the largest Bubble agencies, and this is their production checklist for keeping apps fast. It reads like a... Airdev Article · 15 min read · Starting Up Optimize for speed (Bubble Development Best Practices) Airdev
- Workload and speed problems share a cause: work your app repeats needlessly. This lays out the cache once and reuse pattern (do... Minimum Code Article · 15 min read · Starting Up How to optimize Workload Units in your Bubble app Tom (Minimum Code)
- A hands on walkthrough of the query mistakes that slow Bubble down, from client side filtering to nested searches, with the... RapidDev Article · 15 min read · Starting Up Optimize Database Queries in Bubble RapidDev
- A common instinct is to store a list of things on a record to avoid searching, and it sometimes backfires. This compares stored... No Code Assistant Article · 10 min read · Starting Up List or Searches: which is faster in Bubble? Himanshu Sharma
- A founder facing answer to the worry underneath your question: is Bubble itself the ceiling, or is it your build? It separates... Lowcode Agency Article · 15 min read · Starting Up Are Bubble Apps Scalable? (2026 Founder's Guide) Lowcode Agency
- A written, beginner friendly companion to the recursive workflow videos, useful if you prefer to read and copy the setup. It... No Code Assistant Article · 12 min read · Starting Up Recursive workflows for beginners in Bubble Himanshu Sharma
- Founders confuse webhooks and APIs constantly, and picking the wrong one wastes days. This piece draws the line cleanly: a... Zapier Article · ~10 min read · Starting Up Webhook vs. API: Differences and when to use each Zapier
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →