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Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. How to turn any expert source into reusable idea-generating prompts. thedankoe.com Guide · How Founders Use AI Learn AI to 10x Any Other Skill (Full Beginner Guide) Dan Koe
  2. Research compression: summarize hours of video and books into fuel. thedankoe.com Article · How Founders Use AI How to Learn Anything 10x Faster Than Anyone with AI Dan Koe
  3. The two-step subtopics-then-angles prompt that avoids generic ideas. thepromptwarrior.com Article · How Founders Use AI How to Use AI to Come Up with Great Content Ideas The Prompt Warrior
  4. The viral idea-multiplication system, still the cleanest version. linkedin.com Thread · How Founders Use AI 8 ChatGPT Prompts into 625 Content Ideas Ruben Hassid
  5. A monthly prompt that mines your own AI chats for self-insight and material. x.com Thread · How Founders Use AI Warikoo's monthly AI reflection prompt Ankur Warikoo
  6. How a top Indian creator uses AI across his whole pipeline. storyboard18.com Article · How Founders Use AI AI Will Disrupt Content Creation in 5 Years: Ankur Warikoo Storyboard18
  7. India's sharpest ongoing conversation on AI and creation. youtube.com Video · How Founders Use AI Overpowered (AI podcast by Varun Mayya & Tanmay Bhat) Varun Mayya & Tanmay Bhat
  8. Video · How Founders Use AI Tanmay Reveals 0 to 1 Million Content Creator Path Tanmay Bhat
  9. Video · How Founders Use AI Content Creation Masterclass with Tanmay, Sahiba and Friends Tanmay Bhat & guests
  10. Turning audience research into one-complete-idea posts. metadata.io Podcast · How Founders Use AI How to Get Started with Zero-Click Content (Amanda Natividad) Demand Gen U ft. Amanda Natividad
  11. Frames what kinds of ideas are worth making in a click-starved feed. amandanat.substack.com Article · How Founders Use AI Zero Click Marketing: The Strategy for When Clicks Stop Working Amanda Natividad
  12. Pattern-interrupt thread prompts for turning ideas into posts. hackernoon.com Article · How Founders Use AI A Twitter Thread Prompt That Actually Works HackerNoon
  13. Ongoing column on how AI changes what is worth writing at all. every.to Article · How Founders Use AI The New Rules of Writing Every
  14. The clearest case for measuring influence over traffic. skyword.com Article · How Founders Use AI Rand Fishkin on Building Brand Influence in a Zero-Click World Skyword ft. Rand Fishkin
  15. Why attribution obsession leads founders to make worse content. usertesting.com Podcast · How Founders Use AI Winning at Zero-Click Marketing Starts with Customer Empathy (Rand Fishkin) UserTesting ft. Rand Fishkin
  16. Practical measurement substitutes for the metrics that died. marketingspeak.com Podcast · How Founders Use AI Marketing in a Zero-Click World with Rand Fishkin Marketing Speak
  17. AI share of voice, citations, and information gain as the new KPI set. brainlabsdigital.com Article · How Founders Use AI So What Do We Measure Now? Rethinking Marketing Metrics in the Age of AI Visibility Brainlabs
  18. Six concrete metrics you can start tracking this week. madisonlogic.com Article · How Founders Use AI AI Measurement: 6 Metrics for Zero-Click Search Madison Logic
  19. Honest picture of what is measurable now and what is not. market.science Article · How Founders Use AI AI Is Breaking Brand Visibility and Marketing Measurement Market Science
  20. A tiered framework a two-person team can actually run. ovrdrv.com Guide · How Founders Use AI Measuring Marketing in the Age of AI: A 3-Tier Framework Overdrive Interactive
  21. B2B-specific: pipeline signals beyond last-click. fullfunnel.co Article · How Founders Use AI Redefining Marketing Performance in the AI Era FullFunnel
  22. Comparison of the emerging AI-visibility tool category. digitalapplied.com Article · How Founders Use AI AI Visibility Tools: Track Your Brand Across LLMs Digital Applied
  23. Step-by-step monitoring setup across the big answer engines. getpassionfruit.com Guide · How Founders Use AI How to Monitor Your Brand in ChatGPT, Perplexity & AI Search Passionfruit
  24. Share-of-voice tracking across five AI platforms in one dashboard. llmpulse.ai Article · How Founders Use AI How to Track Brand Mentions in AI Search LLM Pulse

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The hubs

Starting Up Find an idea, validate it, build, and land your first customers. 1046 questions GTM Go-to-market, from breaking in to how the best teams do it. 352 questions D2C Building a direct-to-consumer brand, India-first. 482 questions Wealth Paying yourself, ESOPs, secondaries, and de-risking founder wealth. 154 questions How Founders Use AI How founders actually put AI to work, mapped topic by topic. 278 questions Glossary Plain-language definitions of the startup and VC terms you'll hit. 390 terms
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