Video · 26 min

The Simple Cold Call Framework No One Talks About (Ft. Josh Braun)

Josh Braun · Sell Better Free Intermediate

The Simple Cold Call Framework No One Talks About (Ft. Josh Braun)

The Gong articles tell you which openers test well, but you still have to say the words out loud. Josh Braun walks through the first ten seconds line by line and shows why a proactive reason for the call beats asking if you caught them at a bad time.

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The question it answers

  1. My cold calls die in the first ten seconds. What do I actually say when they pick up?

Read with it

  1. Almost everything written about cold call openers is opinion. This is 90,380 recorded calls scored by whether a meeting got... Gong Labs Article · short read Proven cold call opening lines that work Chris Orlob
  2. The practical companion to the openers research: talk to listen ratios, when in the day to dial, the collaborative language... Gong Article · long read Essential cold calling tips: 17 proven techniques for success Chris Orlob
  3. The whole 400 page book is readable free chapter by chapter, written specifically for founders and first-time sellers rather... foundingsales.com Book · full book, free online Founding Sales: the early stage go-to-market handbook Pete Kazanjy
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