Adtech startups in London
Advertising and marketing technology building from London.
3 companies building in Adtech here.
Dominic Joseph & Adam Ludwin" **venue:** London **la:** 51.5170 **ln:** -0.0980 **desc:** Founded 2011 (as Forward Digital), a London search-intelligence adtech company that targets audiences based on real-time onsite search behavior rather than sites — positioned for the cookieless era. Backed by Panoramic Growth Equity; works with hundreds of global brands. **link:** https://www.captifytechnologies.com/ **vertical:** ["AdTech"] **stage:** Growth / PE-backed 15.
Founded 2011 (as Forward Digital), a London search-intelligence adtech company that targets audiences based on real-time onsite search behavior rather than sites — positioned for the cookieless era. Backed b...
Stephen Upstone & Marco van de Bergh" **venue:** London **la:** 51.5150 **ln:** -0.0850 **desc:** Founded 2012, an AI-powered brand-advertising/ad-optimization platform across mobile, CTV, digital audio and DOOH. Raised ~$58M total; acquired by Mayfair Equity Partners in 2022 (£87M for a majority stake, ~£150M valuation). NOTE: London-HQ'd, PE-owned; explored IPO. **link:** https://loopme.com/ **vertical:** ["AdTech"] **stage:** Acquired / PE-backed (Mayfair, 2022) 16.
Founded 2012, an AI-powered brand-advertising/ad-optimization platform across mobile, CTV, digital audio and DOOH. Raised ~$58M total; acquired by Mayfair Equity Partners in 2022 (£87M for a majority stake, ...
Joe Root & Tim Spratt" **venue:** London **la:** 51.5250 **ln:** -0.0870 **desc:** Founded 2013, a London privacy-first audience/data platform for publishers and advertisers — first-party data collection, predictive insights and activation without third-party cookies. Raised ~$116M total, including a $75M round backed by SoftBank. **link:** https://permutive.com/ **vertical:** ["AdTech"] **stage:** Series C / growth --- ## Fashion-tech 17.
Founded 2013, a London privacy-first audience/data platform for publishers and advertisers — first-party data collection, predictive insights and activation without third-party cookies. Raised ~$116M total, ...
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