Find & validate your idea
Find a problem worth solving, then prove people want it before you build.
What founders use for find & validate your idea, ranked by how many answers lean on it.
- Spotting a trend is easy, understanding why it is happening takes more than one lens, and this is Farnam Street's hub on... Farnam Street (fs.blog) Article · 30 min read Mental Models: The Best Way to Make Intelligent Decisions Shane Parrish
- Trend spotting improves fast when you publish what you are noticing, because the network corrects you and feeds you better... swyx.io Essay · 12 min read Learn in Public Shawn (swyx) Wang
- Evans is a working example of the habit you are trying to build: a weekly pass over the noise that pulls out what actually... ben-evans.com Article · Weekly newsletter Benedict's Newsletter Benedict Evans
- Each year a16z partners publish the shifts they expect, and reading it shows you what a finished trend thesis looks like when... Andreessen Horowitz (a16z) Article · 20 min read Big Ideas in Tech 2026 a16z partners
- This is a compact, four step framework for turning fuzzy early signals into something you can act on, aimed at operators rather... Fast Company Article · 8 min read A four-step framework to spot weak signals of disruption Fast Company
- The short answer asks you to notice the same signal from three unrelated directions, and this essay is about exactly that... nabeelqu.co Essay · 15 min read How to Understand Things Nabeel S. Qureshi
The questions
Finding & shaping ideas 18
Find a problem worth years of your life.
I want to start a startup but I don't have an idea. Where do I even begin?
19 →
How do I come up with startup ideas that aren't just 'Uber for X'?
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Should I solve a problem I personally have, or chase a bigger market?
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How do I know if my idea is a real problem or just a 'nice to have'?
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I have too many ideas. How do I pick which one to actually work on?
19 →
All 18 questions in Finding & shaping ideas →
Validating your idea 21
Get evidence before you write code.
What does 'validating an idea' actually mean?
20 →
How do I know if my idea is any good?
18 →
How do I validate an idea without building anything?
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How do I talk to customers without getting false positives?
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How many people should I talk to, and how do I find them?
17 →
All 21 questions in Validating your idea →
Market size & timing 18
Is it big enough, and why now?
How big does my market need to be for this to be a real business?
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What are TAM, SAM, and SOM and how do I actually calculate them?
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Why does 'why now?' matter so much for a startup idea?
17 →
My market is small right now but growing fast. Is that a problem?
16 →
How do I size a market for India specifically when data is messy?
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All 18 questions in Market size & timing →
Founder-market fit 17
Why you, and why this problem?
What is founder-market fit and how do I know if I have it?
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Do I need to be an expert in an industry to start a company in it?
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I'm passionate about an idea but have zero background in it. Should I still do it?
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How much does 'why you?' actually matter to investors and to success?
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As a woman founder, or one building outside the big startup hubs, how do I turn my background into an edge?
19 →
All 17 questions in Founder-market fit →
Spotting trends & opportunities 18
Live in the future and build what's missing.
How do I spot trends early enough to build a startup on them?
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How do I tell the difference between a real trend and a passing fad?
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Everyone says the next big thing looks like a toy. What does that actually mean?
16 →
Where do I look to find emerging opportunities before they're obvious?
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What are the biggest emerging opportunities in India right now?
18 →
All 18 questions in Spotting trends & opportunities →
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