Building the Product

Building your MVP

Build the smallest thing that tests the biggest risk.

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How do I get my first users for the MVP? Recruit them by hand, one conversation at a time, this is the whole point of an early startup. Go to where your users already are, DM them, email t... Beginner 2 resources → How do I set up analytics and feedback in my MVP so I actually learn something, without over-engineering tracking? Instrument the two or three moments that prove your core assumption (did they reach the aha, did they come back, did they pay) and ignore the rest ... Intermediate 3 resources → My MVP works but nobody sticks around after signing up. How do I diagnose whether it's a product problem or an onboarding problem? Watch real sessions: if users never reach the core value moment, it's onboarding or activation; if they hit it and still leave, the product itself ... Advanced 3 resources →