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Founder-market fit
Why you, and why this problem?
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What is founder-market fit and how do I know if I have it?
Founder-market fit is the unfair match between who you are and the problem you're solving: your background, network, obsession, and specific knowle...
Do I need to be an expert in an industry to start a company in it?
You don't need a PhD, but you need a real edge: lived experience, a strong network, or specific knowledge you gained by doing, not reading. Outside...
How much does 'why you?' actually matter to investors and to success?
It matters enormously, because early-stage investors bet on founders more than on decks. A crisp answer to 'why are you the person to build this' s...
As a woman founder, or one building outside the big startup hubs, how do I turn my background into an edge?
Your context is a data advantage: you see problems, customers, and networks that metro-male-default founders literally can't see. Build in the mark...
I have deep experience but only as an employee, never a founder. Does that still count as founder-market fit?
Yes, and it can be your strongest card. Years of watching a problem from the inside means you know where the bodies are buried: the workflows, the ...
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