We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 698 founders registered. Any city that reaches 20 interested founders is on too. See your city
Money, pricing & model

Pricing & packaging

Charge money. Charge more. Here's how.

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Who's asking Everyone Builder Launcher Grower Indie Hacker Technical Solo Founder Non-Technical Founder Domain Expert Anywhere Founder Repeat Founder

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How do I decide how much to charge for my product? Stop guessing and stop pricing off your costs, price off the value the customer gets and their willingness to pay. Talk to customers about pricing,... Beginner 3 resources → Am I charging too little for my product? Almost certainly yes, underpricing is the single most common startup pricing mistake. If nobody ever pushes back on your price, it's too low; you w... Beginner 3 resources → How do I actually run a pricing conversation on a sales call without freezing when they ask 'what does it cost'? Say the number plainly, then stop talking. Founders lose deals by apologizing for the price or immediately offering a discount before the buyer has... Beginner 3 resources → Should I put my prices on my website or hide them behind a 'contact sales' form? If you are selling to small teams or self-serve users, publish the price. Hiding it filters out exactly the buyers who wanted to move fast and pay ... Beginner 2 resources → How should I price my very first paying customers when I have no track record and the product is half-built? Charge a real number, not zero, even for a rough product, because a paying customer tells you far more than a free one ever will. Price it as a fou... Beginner 2 resources →
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