Which website builder should a small business use, including free and AI ones?
Wix, for most small businesses that want a site they can run themselves: the free plan carries Wix branding, paid plans start at about $17 a month (the India price shows at checkout) with your own domain free for a year, and its AI site designer drafts the first version from a description. Squarespace if looks matter most, priced in rupees from ₹630 a month billed yearly. Hostinger Website Builder is the cheapest paid route in India at ₹139 a month on a 48-month term, renewing at ₹449, with hosting, a domain and AI tools included. Framer (free, Basic $10 a month) suits a designed startup site, and Webflow (Basic $15 a month billed yearly) a content-heavy site with a CMS. Rule: pick the one whose renewal price you can live with, and keep the domain in your own name.
Zapier's tested pick of AI website builders, updated August 2026: Wix for most people (free with Wix branding, from $17 a month), Framer for design control (from $10 a month a site) and 10Web for WordPress sites. Read it to see what the AI step actually produces in each.
Zapier's review of what the free plans of Square Online, HubSpot, Canva, Wix and Webflow actually allow, with the upsell each one uses. Useful if you want a site at zero cost before deciding to pay.
This is the comparison that actually names the thing you are worried about: with Webflow you can export your site's code and self-host it elsewhere, and with Framer you cannot. It weighs the fast, polished route (Framer) against the more portable, CMS-heavy route (Webflow) instead of just crowning a winner, which is exactly the speed-today versus migration-pain-later tradeoff. Treat it as a starting point for your own call, not a verdict.
Portability is the real fork: Webflow lets you export HTML, CSS, and JS and host it anywhere, while Framer keeps your site on its own infrastructure with no code export, so leaving means a rebuild.
Framer wins on time-to-launch and smooth design for simple sites; Webflow's deeper CMS (more field types, up to 40 collections) pays off once content and structured pages become your growth engine.
Pick based on how you expect to grow: if you might later want to own and move the code, that leans Webflow; if you just need a sharp site live this week, Framer is faster.
Wix's own plan page: a free plan with Wix branding, then Light, Core, Business and Business Elite, each with a free domain for the first year. It shows USD as a reference and says prices and currency vary by location, so the India price appears at checkout.
Squarespace's plan page, priced in rupees for India: Basic ₹630 a month and Core ₹720 a month billed yearly (₹810 and ₹1,080 paid monthly), with a free trial and a free domain for a year on annual plans.
Hostinger's drag-and-drop builder with AI tools, priced in rupees for India. The page lists the starter plan at ₹139 a month on a 48-month term (₹6,672 paid up front, renewing at ₹449 a month) and the business plan at ₹199 a month, with a free domain and a 30-day money-back guarantee.
Framer is a designer's website builder with AI that writes and lays out pages. The pricing page lists a free plan on a Framer subdomain with 500 AI credits, Basic at $10 a month and Pro at $30 a month billed yearly, with your own domain on paid plans.
Webflow's site plans: a free Starter workspace, Basic at $15 a month billed yearly for a site without a CMS and Premium at $25 a month billed yearly with the CMS. For a content-heavy site that a designer will keep shaping.
