Article

Set up and install the Meta Pixel

Meta Business Help Center Free Beginner

It is the exact screen by screen path Meta expects you to follow, useful for cross checking against whatever a paid tutorial shows you.

  • Walks through creating a pixel inside Business Manager under Events Manager, Connect Data Sources
  • Covers the three install paths: partner integration, manual code, or emailing instructions to a developer
  • Explains what a pixel tracks by default versus what needs a custom event
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The question it answers

  1. How do I set up Business Manager, the Meta pixel and Conversions API before running ads?

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