Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. The current rule that new apps and updates must target Android 16 (API level 36) to be submitted, with the next deadline on 31... developer.android.com Article · Docs · Starting Up Meet Google Play's target API level requirement Android Developers
  2. Expo's docs for uploading an Android build to Play with eas submit. docs.expo.dev Article · Docs · Starting Up Submit to the Google Play Store with Expo Submit Expo
  3. A chaptered beginner's guide to email marketing: building a list, writing campaigns, automation and deliverability. mailerlite.com Article · Guide · Starting Up Ultimate Guide to Email Marketing MailerLite
  4. A July 2026 hands-on comparison of the two suites on pricing, apps, collaboration, AI, storage and admin, with who each suits. fitsmallbusiness.com Article · Comparison · Starting Up Google Workspace vs Microsoft 365: Which Is Better in 2026? Fit Small Business
  5. A practical list of traffic channels, from updating old posts and targeting long-tail searches to communities and email, with... ahrefs.com Article · Article · Starting Up 21 Proven Ways to Drive Traffic to Your Website Ahrefs
  6. Ahrefs' guide to content marketing: what to write, for whom, how to promote it and how to measure it. ahrefs.com Article · Guide · Starting Up Content Marketing: A Comprehensive Guide Ahrefs
  7. A framework for choosing which content to make first, by audience, intent and business value. backlinko.com Article · Guide · Starting Up Content Marketing Strategy: How to Prioritize in 2026 Backlinko
  8. A September 2026 guide to primary and secondary market research, personas and competitor study, with AI prompts and a template. blog.hubspot.com Article · Guide · Starting Up How to do market research (with AI prompts and a template) HubSpot
  9. The US government's plain guide to market research: demand, market size, economic indicators, location, saturation and pricing,... sba.gov Article · Official guide · Starting Up Market research and competitive analysis (SBA) US Small Business Administration
  10. A step-by-step guide to a business proposal: title page, executive summary, problem, solution, pricing and terms, with examples. blog.hubspot.com Article · Guide · Starting Up How to Write a Business Proposal (examples and template) HubSpot
  11. A practitioner guide from a proposal software maker on structure, pricing presentation and closing with a single next step. betterproposals.io Article · Guide · Starting Up How to Write a Business Proposal: Step-by-Step Guide Better Proposals
  12. A step-by-step guide to press release structure that suggests keeping a release to around 400 words. semrush.com Article · Guide · Starting Up How to Write a Press Release: A Step-By-Step Guide Semrush
  13. Upwork's own explanation of its freelancer fee, which ranges from 0% to 15% per contract, with worked examples of pricing so... support.upwork.com Article · Help page · Starting Up Learn about the Freelancer Service Fee (Upwork) Upwork
  14. The current commission table for Amazon India affiliates, October to November 2026: beauty 8%, apparel 7.5%, books and sports... affiliate-program.amazon.in Article · Fee schedule · Starting Up Associates Program Advertising Fee Schedule (Amazon India) Amazon
  15. The terms you accept as an affiliate: what counts as a qualifying purchase, payment about 60 days after the end of each month... affiliate-program.amazon.in Article · Agreement · Starting Up Amazon Associates Operating Agreement (India) Amazon
  16. Product Hunt's own explanation of launches: every launch goes live at 12:01 AM Pacific Time, featuring is an editorial... help.producthunt.com Article · Help page · Starting Up 1. How Product Hunt works (Launch Guide) Product Hunt
  17. How to pick a date and goals: a launch runs until midnight Pacific, can be scheduled from tomorrow up to 30 days ahead, and... help.producthunt.com Article · Help page · Starting Up 3. Set your goals and pick your launch date (Launch Guide) Product Hunt
  18. The rules for promotion: be active weeks before, tell your users and newsletter, ask for feedback and comments, and never ask... help.producthunt.com Article · Help page · Starting Up 5. How to promote your launch and what to avoid (Launch Guide) Product Hunt
  19. YouTube's list of countries and regions where creators can join the Partner Program; India is on it. support.google.com Article · Help page · Starting Up YouTube Partner Program availability YouTube
  20. The official page for Stand-Up India, which facilitates bank loans of Rs 10 lakh to Rs 1 crore (term loan plus working capital)... myscheme.gov.in Article · Scheme page · Starting Up Stand-Up India scheme Ministry of Finance, on myScheme
  21. Patrick McKenzie's classic account of turning a technical skill into a high-end consultancy: clients pay for value, not time,... training.kalzumeus.com Essay · 20 min read · Starting Up How I went from $100-an-hour programming to $X0,000-a-week consulting Patrick McKenzie (patio11)
  22. A July 2025 news report of a shop owner who found a fake Zudio helpline email, was sent official-looking letters and paid Rs 31... deshgujarat.com Article · 3 min read · Starting Up Surat man duped of Rs 31 lakh in fake Tata Zudio franchise scam DeshGujarat
  23. An independent 2026 walk-through of Amul's two main formats, the Preferred Outlet at about Rs 2 lakh and the Scooping Parlour... calcguru.in Article · 10 min read · Starting Up Amul franchise in India 2026: real cost and margins CalcGuru
  24. A 2026 guide to tax registration for non-profits under the Income-tax Act 2025, in force from 1 April 2026, where the old 12A... patronaccounting.com Article · 12 min read · Starting Up Charitable trust and NGO registration under the Income-tax Act 2025 Patron Accounting

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