Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- A clear explainer of working capital as current assets minus current liabilities, with a worked example, what positive and... corporatefinanceinstitute.com Article · ~10 min read · Starting Up Working Capital Formula Corporate Finance Institute
- Explains the cash conversion cycle as days inventory outstanding plus days sales outstanding minus days payable outstanding:... corporatefinanceinstitute.com Article · ~8 min read · Starting Up Cash Conversion Cycle Corporate Finance Institute
- The scheme document for CGTMSE's guarantee on collateral-free loans to micro and small enterprises by banks and other member... cgtmse.in Article · Scheme document (PDF) · Starting Up CGTMSE Credit Guarantee Scheme (CGS-I): scheme document CGTMSE
- Works CTC down to in-hand pay before and after the Labour Codes for several CTC levels, showing basic moving to 50% of CTC, PF... upstox.com Article · ~8 min read · Starting Up In-hand salary calculation: how much you take home on Rs 5 lakh to Rs 20 lakh CTC under the new rules Upstox
- Inc42's read of the July to September 2026 quarter in India: $2.2 billion raised, fewer deals and fewer active investors, with... inc42.com Article · ~6 min read · Starting Up Startup funding crawls up 5% YoY to $2.2 Bn in Q3 2026 as investors get picky Inc42
- The programme's own page: funding from QDB for tech startups setting up or expanding in Qatar, up to $1.1 million on START... startupqatar.qa Article · Programme page · Starting Up Startup Qatar Investment Program Invest Qatar and Qatar Development Bank
- Answers who can apply (international founders included), how the investment, grant and incentive programmes differ, and how... startupqatar.qa Article · FAQ page · Starting Up Startup Qatar: FAQ Invest Qatar
- Startup Qatar's long-term, self-sponsored residency for founders and senior executives, granted with an endorsement from a... startupqatar.qa Article · Programme page · Starting Up Startup Qatar Residency Program Invest Qatar
- The SBA's own statement that it does not provide grants for starting and expanding a business, and where federal grant money... sba.gov Article · Guide page · Starting Up Grants (U.S. Small Business Administration) U.S. Small Business Administration
- A law firm's summary of the April 2026 reauthorization: the programmes lapsed for six months, were restored on 13 April 2026,... crowell.com Article · ~6 min read · Starting Up SBIR/STTR programs reauthorized after six-month lapse Crowell and Moring
- The federal government's guide to how grants and loans work, including a warning about 'free money from the government' scams... usa.gov Article · Guide page · Starting Up Government grants and loans (USA.gov) USA.gov
- A clear explainer of the gross margin ratio with the formula, (Revenue minus COGS) divided by revenue, a worked income... corporatefinanceinstitute.com Article · 8 min read · Starting Up Gross Margin Ratio: formula and example Corporate Finance Institute
- A complete EBITDA reference: both ways to calculate it, why analysts use it, its limits (it is not cash flow) and how the... corporatefinanceinstitute.com Article · 10 min read · Starting Up What Is EBITDA? Definition, Formula and Examples Corporate Finance Institute
- Zoho Books' help page on building a budget inside your accounts: pick a financial year, a monthly, quarterly or yearly period,... zoho.com Article · Help page · Starting Up Budgets in Zoho Books Zoho
- A thorough plain-English course on the balance sheet: current and long-term assets and liabilities, equity, and how it connects... accountingcoach.com Article · 30 min read · Starting Up Balance Sheet (Explanation) Harold Averkamp, AccountingCoach
- Tally's own step-by-step help on the first thing you do in TallyPrime: create the company with its financial year, address and... help.tallysolutions.com Article · 4 min read · Starting Up Create a Company in TallyPrime Tally Solutions
- A free, patient course on double-entry bookkeeping: accounts, debits and credits, the general ledger and how transactions roll... accountingcoach.com Article · 30 min read · Starting Up Bookkeeping (Explanation) Harold Averkamp, AccountingCoach
- The SBA's page on its microloan program: loans of up to $50,000, averaging about $13,000, made by nonprofit intermediary... sba.gov Article · 5 min read · Starting Up SBA Microloans U.S. Small Business Administration
- The SBA's page on 7(a), its main loan program, with a maximum of $5 million, the uses it covers and the eligibility factors... sba.gov Article · 8 min read · Starting Up SBA 7(a) loans U.S. Small Business Administration
- The 2013 essay that coined the word unicorn for a startup valued at over $1 billion, by Aileen Lee of Cowboy Ventures, with the... techcrunch.com Essay · 15 min read · Starting Up Welcome To The Unicorn Club: Learning From Billion-Dollar Startups Aileen Lee
- Inc42's running tracker of every Indian startup to reach a $1 billion valuation, updated through 2026 with funding, valuation,... inc42.com Article · Tracker · Starting Up Indian Unicorn Tracker Inc42
- The government's explainer on what each Code changes. For an employer letting people go, it states the re-skilling fund (15... static.pib.gov.in Article · PDF backgrounder · Starting Up India's Labour Reforms: Simplification, Security, and Sustainable Growth (PIB backgrounder) Press Information Bureau
- The ministry's single page for the four Codes: the text of each Code, the Central Rules notified in 2026, the Industrial... labour.gov.in Article · Official page · Starting Up Labour Codes: the Codes, Central Rules 2026 and official FAQs (Ministry of Labour) Ministry of Labour and Employment
- A current, practical guide (June 2026) from an events-software company: build an audience profile sponsors can use, price... cvent.com Article · Long read · Starting Up How to Get Sponsors for an Event in 2026 John Hunter, Cvent
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →