Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. A hands-on comparison from October 2026 of the two most common answers to 'where do I keep my notes': Obsidian's local Markdown... zapier.com Article · 9 min read · Starting Up Obsidian vs. Notion: Which is best? [2026] Shubham Agarwal
  2. Apple's own guide to Notes, the free app built into every iPhone, iPad and Mac, covering quick notes, checklists, tags, folders... support.apple.com Article · Help guide · Starting Up Notes User Guide for Mac Apple
  3. A tested comparison updated December 2025 of OneNote, Apple Notes, Google Keep, Notion, Obsidian, Joplin and Evernote, with... zapier.com Article · 19 min read · Starting Up The 7 best note-taking apps in 2026 Harry Guinness
  4. An August 2026 test of notes apps built around AI (Mem, Evernote, Reflect and others) for people who want their notes... zapier.com Article · 11 min read · Starting Up The 4 best AI notes apps in 2026 Miguel Rebelo
  5. A July 2026 hands-on test of MindMeister, Ayoa, MindNode, Xmind and QuikFlow with prices, including Xmind free for up to 10... zapier.com Article · 15 min read · Starting Up The best mind mapping software in 2026 Kiera Abbamonte
  6. Google's own help page for Tasks, the simple to-do list that comes with a Google account. It shows where Tasks lives (Calendar,... support.google.com Article · Help article · Starting Up Get started with Google Tasks Google
  7. A hands-on review (December 2025) by a writer who tested the top-rated to-do apps across platforms. It names Todoist for... zapier.com Article · 14 min read · Starting Up The 7 best to do list apps in 2026 Harry Guinness
  8. A hands-on review (30 October 2026) of the free plans of Trello, Asana, Wrike, Airtable and Jira, with each free plan's limits... zapier.com Article · 11 min read · Starting Up The best free project management software in 2026 Kiera Abbamonte
  9. A hands-on review (November 2025) of Google Calendar, Outlook, Apple Calendar, Fantastical and AI calendars, with each one's... zapier.com Article · 15 min read · Starting Up The 6 best calendar apps in 2026 Harry Guinness
  10. A hands-on review (February 2026) by a freelancer who tracks her own hours, comparing the leading time trackers on how easy the... zapier.com Article · 12 min read · Starting Up The 5 best time tracking apps in 2026 Kiera Abbamonte
  11. N8n's own explanation of its fair-code licence: free to use, modify and self-host for your own internal business purposes, but... docs.n8n.io Article · Short doc · Starting Up n8n Sustainable Use License n8n
  12. Apple's own guide to the free Passwords app, which keeps passwords, passkeys and verification codes in one place across your... support.apple.com Article · Guide · Starting Up Passwords User Guide for Mac Apple
  13. The UK government's cyber security centre explains in plain language why a password manager makes you safer, whether built into... ncsc.gov.uk Article · Short guide · Starting Up Password managers: how they help you secure passwords National Cyber Security Centre (UK)
  14. Microsoft's own explanation of what Windows already includes at no cost: Microsoft Defender Antivirus, Windows Firewall and... support.microsoft.com Article · Help article · Starting Up Stay protected with the Windows Security app Microsoft
  15. The independent German lab's latest round: 16 endpoint protection products tested through July and August 2026 on protection,... av-test.org Article · Test results · Starting Up AV-TEST: best Windows antivirus for business users (August 2026) AV-TEST
  16. CERT-In's own baseline for micro, small and medium businesses: install antivirus or endpoint protection, patch regularly, use... cert-in.org.in Article · 11-page PDF · Starting Up 15 Elemental Cyber Defense Controls for MSMEs CERT-In
  17. Guy Kawasaki's short, famous rule from his years hearing pitches as a venture capitalist: ten slides, no more than twenty... guykawasaki.com Essay · 5 min read · Starting Up The 10/20/30 Rule of PowerPoint Guy Kawasaki
  18. Y Combinator co-founder Jessica Livingston's interviews with the founders of Apple, PayPal, Excite and others about their first... foundersatwork.com Book · Book · Starting Up Founders at Work: Stories of Startups' Early Days Jessica Livingston
  19. Investigative journalist Mihir Dalal's account of how Sachin and Binny Bansal built Flipkart from a Bangalore apartment into a... panmacmillan.co.in Book · Book · Starting Up Big Billion Startup: The Untold Flipkart Story Mihir Dalal
  20. The author's own page listing her books, starting with Stay Hungry Stay Foolish (2008), profiles of Indian MBA graduates who... rashmibansal.in Book · Author page · Starting Up Rashmi Bansal: books (Stay Hungry Stay Foolish and others) Rashmi Bansal
  21. Zapier's tested pick of AI website builders, updated August 2026: Wix for most people (free with Wix branding, from $17 a... zapier.com Article · 11 min read · Starting Up The 3 best AI website builders in 2026 Harry Guinness
  22. Zapier's review of what the free plans of Square Online, HubSpot, Canva, Wix and Webflow actually allow, with the upsell each... zapier.com Article · 13 min read · Starting Up The 5 best free website builders Maria Myre
  23. An independent comparison updated in November 2026 that sorts Unbounce, Instapage, Carrd, Framer, Leadpages, Landingi, Webflow... dupple.com Article · 13 min read · Starting Up Best Landing Page Builders in 2026: The Top 9 Compared Dupple
  24. Zapier's tested list from June 2026 of AI app builders for people who do not code: Softr, Microsoft Power Apps, Airtable Omni,... zapier.com Article · 14 min read · Starting Up The 5 best AI app builders in 2026 Miguel Rebelo

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