Explore
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- Enterprise procurement in India kills deals on paperwork before anyone judges your work, and this is the precise list of what... OPEN Money Blog Article · 15 min read · Starting Up Vendor Onboarding Checklist for Indian Businesses: the exact documents an enterprise buyer will demand OPEN Money editorial team
- This is the exact fork most solo founders face, and Razorpay lays it out without the jargon: a proprietorship is unlimited... Razorpay Rize (Learn) Article · 12 min read · Starting Up Sole Proprietorship vs One Person Company: Which Should a Solo Founder Pick? Razorpay Rize
- This is the first-year compliance rhythm in one place, in plain English: what GST actually is versus what your ITR is, when... QuickGo Blog Article · 15 min read · Starting Up Startup GST and ITR: The Simple Founder's Guide QuickGo
- GST is the single compliance item a solo founder most often gets wrong, either registering too late or not knowing the... ClearTax Article · 18 min read · Starting Up GST Registration: Thresholds, Documents, Process, and Penalties ClearTax
- The LinkedIn founder names the exact thing a solo founder feels and refuses to call it weakness: you are carrying context... Greylock Essay · ~2,500 words, 10 min read · Starting Up Entrepreneurship and Loneliness Reid Hoffman
- An Indian founder (24squad.in, fintax24.in) writes the honest version of the quiet crash, not the dramatic one: the slow... renishmithani.com Article · ~12 min read · Starting Up The Burnout Trap: How I Rebuilt My Founder Mind Renish Mithani
- This is the framework for the co-founder vs senior hire vs contractor decision, written from real numbers instead of theory. Pu... Founder Reality Article · ~20 min read · Starting Up Solo Founder vs Co-Founder: The Complete Decision Framework George Pu
- Most equity guides assume two people starting on day one. This one is built for exactly your situation: you started solo and... Equity Matrix Article · ~15 min read · Starting Up How to Bring on a Co-Founder After Starting Sebastian Broways
- This is the SOP how-to our answer asks for, written first-hand around the exact failure mode: you are the bottleneck and tasks... The Founders Corner Article · ~12 min read · Starting Up How to Build the Systems That Run Your Business Without You The Founders Corner
- From Allan Dib, author of The 1-Page Marketing Plan, so the systemizing advice is practical rather than theoretical. It gives... Lean Marketing Article · ~10 min read · Starting Up How to Systemize Your Business as a Solopreneur Allan Dib (Lean Marketing)
- India's most respected bootstrapped founder admits that until 2019 he was answering email at 3 AM, staying late, and working... Nithin Kamath (Zerodha) on Substack Essay · 6 min read · Starting Up Why 'a nice place to work' doesn't just happen Nithin Kamath
- A first-hand solo-founder thread on the exact fear behind this question, and the answers are concrete rather than theoretical.... Indie Hackers Article · 10 min read · Starting Up Solo founders, what if you get hit by a bus? Indie Hackers community
- This is the practical build-it-this-weekend version of a one-person continuity plan, written for a business where the only... Smart Money, Simple Life Article · 12 min read · Starting Up Emergency Planning for Solopreneurs: What You Need To Know Kylie Travers
- The India-specific answer to the money side of single-point-of-failure risk, with real rupee figures instead of vague advice.... NYVO (India) Article · 9 min read · Starting Up Insurance for Startup Founders: The Complete Checklist NYVO
- This is the exact playbook for the moment your employer cover vanishes: it sizes a family floater at 10 to 25 lakh plus a super... Ditto Insurance (joinditto.in) Article · 18 min read · Starting Up Health Insurance for the Self-Employed in India Ditto Insurance
- Freefincal is fee-only, sells no insurance, and says the quiet part out loud: the day your job goes, so does your corporate... Freefincal Article · 15 min read · Starting Up How to choose a health insurance policy (with a shortlist) Pattabiraman Murari
- This explains exactly how an underwriter reads a founder: they want 2 to 3 years of ITRs, P&L, Form 26AS, and GST returns, cap... Ditto Insurance (joinditto.in) Article · 16 min read · Starting Up Best Term Insurance for Self Employed and Non-Salaried Individuals Ditto Insurance
- This is the citable source for the claim at the heart of your answer: Noam Wasserman's research across 10,000+ founders found... Entrepreneur Article · 6 min read · Starting Up Harvard Business School Professor Says 65% of Startups Fail for One Reason John Boitnott
- This is the exit-paperwork checklist a founder actually needs on the way out: it names every document you must extract before... Taggd Article · 14 min read · Starting Up 13 Critical Documents to Collect Before Leaving a Company in India Taggd Editorial Team
- Before you resign, you have one week to understand exactly what you are walking away from, and this guide zeroes in on the... Hissa Article · 12 min read · Starting Up How to Read Your ESOP Grant Letter: What Every Indian Startup Employee Must Know Hissa Team
- A company-secretary firm's plain-English breakdown of the mechanics behind your ESOP exit, grounded in the actual rule (the... CSA & Associates Article · 9 min read · Starting Up Understanding Vesting, Exercise, and Lock-In in ESOPs (India) CSA & Associates
- This is the resource that ends the quiet side-hustle delusion with facts. It lays out exactly what the January 2025 H-1B... Alma Article · 15 min read · Starting Up H-1B Options for Startup Founders: Immigration Strategy in 2025 Alma (immigration legal team)
- Written by a Lightspeed India partner who actually made the move after 14 years in the US, this is the honest first-person... Medium (The Startup) Essay · 12 min read · Starting Up 6 months later: Return to India after 15yrs in the US Hemant Mohapatra
- If you already incorporated abroad (Delaware, Singapore) and now want to build in India, this is the practical map for bringing... India Briefing Article · 14 min read · Starting Up Startups Reverse Flipping in India: What's Behind the Re-Domiciling Trend India Briefing (Dezan Shira & Associates)
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →