Explore
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- This is the modeling tool to actually stack your conversions before you sign, which is the whole opinionated answer. You enter... Carta Tool · free tool · Starting Up SAFE and Convertible Note Calculator Carta
- This is the actual term sheet most Indian angels and seed funds put in front of you, hosted on the official Startup India... Startup India (Government of India portal) Template · term sheet PDF · Starting Up LetsVenture Standard CCPS Term Sheet Template (India), Pre-emptive Rights clause LetsVenture
- This is the source of the rule your answer is built on: build the deck from the reports you already run the company with, send... Sequoia Capital Template · 15 min read · Starting Up Preparing a Board Deck Sequoia Capital
- A copy-and-fill template built for exactly the founder in this question: it is structured around a five-minute read (matching... Founder Institute Template · template · Starting Up The 5-Minute Investor Update Template Founder Institute
- This is the concrete clause mechanic your answer needs. Clerky spells out that vesting normally commences on the date shares... Clerky Template · 6 min read · Starting Up What are customary stock vesting terms for startup founders? Clerky
- This is the government's own sample SHA, published on the official Startup India (DPIIT) templates page alongside term sheets... Startup India Template · 13-page template · Starting Up Shareholder Agreement of Company (Sample SHA Template) Startup India (Invest India, DPIIT)
- For a contractor in another country, the two things that bite you are IP ownership and misclassification, and this free... Deel Template · template · Starting Up Independent Contractor Agreement Template (with country-specific IP guidance) Deel
- Written by the talent team at a VC that hires for its portfolio full-time, so it is a recruiter's actual playbook, not generic... SignalFire Template · 15 min read · Starting Up Startup Job Description Template Crystal Guerrero (Director of Talent Operations)
- This turns your 'written, specific milestones on day one' into an actual document you can hand a new hire, with a phased... Asana Template · 15 min read · Starting Up How to write a 30-60-90 day plan (with template and examples) Asana
- This is the single doc your first hire should walk into. It is built for a founder without an HR team, splits the first three... FirstHR Template · downloadable DOCX, 15 min to adapt · Starting Up Free 30-60-90 Day Plan Template for Small Business FirstHR
- This is the concrete, copy-paste artifact the other two essays lack: a real JD skeleton (summary, Who You Are, nine... vChief Template · 12 min read · Starting Up Chief of Staff Job Description, Duties & Interview Questions vChief
- This is the lean counterweight to GitLab: a real, Creative-Commons handbook you can fork today, written as short human sections... GitHub (basecamp/handbook) Template · 30 min read · Starting Up The 37signals (Basecamp) Employee Handbook 37signals
- Your answer says 'write the decision, the reasoning, and who owns it in one place', and this is the copy-paste template for... GitHub Template · 30 min read · Starting Up Decision Record: how to initiate and complete decisions for teams Joel Parker Henderson
- Jerry Colonna was a top-tier VC before he became the coach founders call when the company is doing fine but they are not.... Reboot.io Tool · Site plus podcast archive · Starting Up Reboot: CEO Coaching and the Emotional Side of Leadership (Jerry Colonna) Jerry Colonna
- This is the room the answer tells you to find. SheThePeople has run a women-founder community for over a decade (70,000+ women... SheThePeople Tool · Recurring community + annual summit · Starting Up She Leads India: SheThePeople's Women Founder Community and Summit Shaili Chopra, SheThePeople
- When the answer says 'call someone in India tonight,' this is the number to call. Vandrevala runs a genuinely free, private,... Vandrevala Foundation Tool · Helpline: call or WhatsApp +91 9999 666 555 · Starting Up Free 24x7 Mental Health Counselling Vandrevala Foundation
- When the advice is 'find two or three founders who have shut down and talk to them,' this is where you actually find them. It... founderpledge.com Tool · Directory, 80+ resources · Starting Up Founder Mental Health Pledge: Resources Directory Founder Mental Health Pledge
- This is the fastest in-person on-ramp for The Anywhere Founder who has no co-founder and no ready-made peer group. Headstart is... Headstart Tool · Ongoing community, chapters in 30+ cities · Starting Up Headstart Network: India's largest grassroots founder community Headstart Network Foundation
- This is the authoritative government listing of live Indian grand challenges and national competitions, filterable by... Startup India Tool · browse, filterable · Starting Up Startup India: Programs and Challenges (live directory) DPIIT, Government of India
- This is a curated, actively maintained list of 448+ Indian and India-open competitions with the prize size, deadline, and stage... Startup Grants India Tool · browse, filterable · Starting Up StartupGrantsIndia: Competitions and Hackathons directory Nexora Technology
- This is the actual portal you apply through, not a blog paraphrase, so the tiers here are current: up to $5,000 for self-funded... AWS Tool · 10 min read · Starting Up AWS Activate: Credits for Startups (official program page) Amazon Web Services
- The official docs page (updated May 2026) spells out the one fact that matters most for an Anywhere Founder with no VC on the... Microsoft Learn Tool · 8 min read · Starting Up What is Microsoft for Startups? (Founders Hub official overview) Microsoft
- SIDBI's own page lays out how its Fund of Funds machinery actually works: it does not write you a cheque directly, it... SIDBI Tool · 8 min read · Starting Up SIDBI Fund of Funds and technology development schemes overview Small Industries Development Bank of India (SIDBI)
- This is NABARD's own page for its INR 750 Cr blended-capital fund built specifically for agriculture and rural enterprise, with... NABARD Tool · 10 min read · Starting Up AgriSURE: Agri Fund for Start-Ups and Rural Enterprises NABARD / NABVENTURES Ltd.
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →