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Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Video · ~45 min · Starting Up Fast Database: cheat code for your Bubble app performance (interview with Petter Amlie) Zeroqode and Petter Amlie
  2. Video · ~15 min · Starting Up Pagination for Repeating Groups (Bubble tutorial) YouTube
  3. Video · ~20 min · Starting Up Recursive workflows in Bubble (how to loop through a list) YouTube
  4. A short, plain explanation of when to reach for a backend workflow instead of doing work on the page. If the term still feels... Planet No Code Video · ~10 min · Starting Up Why use backend workflows for your Bubble app Planet No Code
  5. Video · Starting Up What is a Webhook? Webhooks for Beginners YouTube
  6. Video · ~5 min · Starting Up API Explained in 5 Minutes (for beginners) YouTube
  7. Video · Starting Up Self-host n8n with Docker (no code) on your computer and a VPS ByteGrad
  8. Video · video · Starting Up How to Design Your Bubble App (When You're Not a Designer) YouTube
  9. Video · Starting Up How to Build an App with Google Sheets (No Code, Glide) Glide (YouTube)
  10. YC partners discuss how founders in their current batches are shipping products with mostly AI-generated codebases, and what... Y Combinator (Lightcone Podcast) Video · Starting Up Vibe Coding Is The Future Y Combinator
  11. Video · ~20 min · Starting Up A complete beginners guide to Zapier MinorCo
  12. Video · ~45 min · Starting Up Make.com Tutorial for Beginners | Build Automations and AI Workflows Fast Thalita Milan
  13. Video · 9 min · Starting Up How Much Equity to Give Your Cofounder Michael Seibel
  14. Video · ~15 min · Starting Up App Wireframe Design and User Flow UX (Whimsical Tutorial) YouTube
  15. Video · 58 min · Starting Up Startup Mechanics (Stanford CS183F) Kirsty Nathoo
  16. Video · ~35 min video · Starting Up Kevin Hale: How to Work Together (YC Startup School) Kevin Hale, Y Combinator
  17. Video · Approx. 40 min · Starting Up How to Think Like a Visual Designer Steve Schoger
  18. Video · 9 min · Starting Up Jakob Nielsen's 10 Usability Heuristics (video) Nielsen Norman Group
  19. Video · ~1 hr · Starting Up The Design of Everyday Things: 25 years later (BayCHI talk) Don Norman
  20. Before you even open Figma, this shows you can test a flow with paper cutouts and catch most usability problems. The research... Nielsen Norman Group Video · 40 minutes · Starting Up Paper Prototyping: How to Create and Usability-Test Simple UI Prototypes Nielsen Norman Group
  21. Video · Approx. 25 minutes · Starting Up Figma Tutorial For Beginners AJ&Smart
  22. Airbnb's cofounder shows how deliberate design decisions convinced millions of strangers to trust each other enough to share... TED Video · 16 min video · Starting Up How Airbnb Designs for Trust Joe Gebbia
  23. A short, practical take on when a long menu is actually fine. Hick's Law does not mean fewer items is always better, and this... Nielsen Norman Group Video · 3 min video · Starting Up Hick's Law: Designing Long Menu Lists Katie Sherwin
  24. Video · Approx. 40 min video · Starting Up Laws of UX: Using Psychology to Design Better Products and Services (talk) Jon Yablonski

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The hubs

Starting Up Find an idea, validate it, build, and land your first customers. 1046 questions GTM Go-to-market, from breaking in to how the best teams do it. 352 questions D2C Building a direct-to-consumer brand, India-first. 482 questions Wealth Paying yourself, ESOPs, secondaries, and de-risking founder wealth. 154 questions How Founders Use AI How founders actually put AI to work, mapped topic by topic. 278 questions Glossary Plain-language definitions of the startup and VC terms you'll hit. 390 terms
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