Video · 45 min watch

Postman's Product-Led Growth Journey with Abhinav Asthana, CEO

Abhinav Asthana and Shekhar Kirani · YouTube Free Intermediate India

Postman's Product-Led Growth Journey with Abhinav Asthana, CEO

The best India-origin PLG story told first hand, with Accel's Shekhar Kirani pushing on the specifics. Postman went from a Chrome extension to millions of developers without a sales team for years.

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It answers 2 questions

  1. How did Postman actually build product-led growth out of India, and what is copyable?
  2. We are in India selling to global users. How do the best Indian companies onboard buyers who are asleep when we are awake?

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