Startup Videos
The launch videos, explainers, founder stories, pitches, ads, and keynotes founders study before making their own. Ranked by how many founders recommend each. Tap a video to play it right here.
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James Dyson: 5,127 Prototypes
The 5,127 failed prototypes over 15 years: Dyson kept building the bagless cyclone vacuum until number 5,127 finally worked.
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Tobi Lutke: 21 Years of Building Shopify
Tobi Lutke traces Shopify from a checkout he coded for his own snowboard shop, Snowdevil, into one of the internet's foundational commerce platforms.
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From the Ground Up: Nithin Kamath on bootstrapping Zerodha
Nithin Kamath on why he built Zerodha with no funding and no ads, the bootstrapping story that reframed how Indian founders think about capital.
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How YC Was Created With Jessica Livingston
Co-founder Jessica Livingston tells how the 2005 Summer Founders Program, dreamed up on a walk, became the accelerator that reshaped startups.
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Stripe's Origin Story: How Stripe was created, with Patrick and John Collison
The Collison brothers themselves recount how frustration with online payments led to the few lines of code that became Stripe.
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WTF is with Nikhil Kamath ft. Nikesh Arora
Zerodha's Nikhil Kamath interviews Palo Alto's Nikesh Arora on the Ghaziabad-to-Silicon-Valley climb, a founder podcast now ranked among Spotify's global best.
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9-Year Hustle to Achieve a Single Goal: Notion's Cofounders
The moment Ivan Zhao scrapped everything, laid off the team, and rebuilt Notion from scratch in Kyoto after nearly going broke.
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Brian Chesky, Co-Founder and CEO of Airbnb: Designing a 10-star Experience
Chesky retraces the three air mattresses on his apartment floor and unpacks the 10-star experience framework, the definitive Airbnb origin talk.
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Nithin Kamath: From Zero to Zerodha
Nithin Kamath recounts trading through market crashes for a decade, then bootstrapping Zerodha with no VC into India's largest retail broker.
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How Alakh Pandey Built Physics Wallah
The teacher who ran a free YouTube channel from Prayagraj into a unicorn, the clearest proof that Indian edtech can be built on trust not ad spend.
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Yvon Chouinard, Patagonia: Growing the Sustainable Company
Chouinard tells how a climber blacksmith hand forging pitons built Patagonia while calling himself a reluctant businessman who put the planet first.
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Guy Raz Reveals His Own Incredible How I Built This Story
The host who chronicled hundreds of founders finally turns the mic on himself and tells how he built the podcast that defined founder storytelling.
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The Nas Daily Story
Nuseir Yassin recaps quitting his Venmo job to make one 60 second video every single day for 1,000 days straight until it became a media company.
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Questions, answered
What startup videos should founders watch?
Founders on the eChai network recommend videos across launches, explainers, founder stories, pitches, ads, and keynotes. The library ranks them by how many founders recommend each.
Where can I find great startup launch and explainer videos?
The eChai /videos library is a curated, founder-recommended shelf of the best startup videos, filterable by purpose, region, and industry.