Startup Videos
The launch videos, explainers, founder stories, pitches, ads, and keynotes founders study before making their own. Browse by what a video is for, then narrow to your industry.
-
Atlas Has Left the Lab! In-Person Demo of Boston Dynamics Humanoid
First public demo at CES 2026 showing full autonomy
-
Atlas robot shows off full autonomy in latest Boston Dynamics demo
Humanoid operates without human supervision or teleoperation
-
What is GitHub?
BUCK casts comedian Phil Wang as a wry guide and builds the rubber duck debugging motif into the clearest explanation of what GitHub does.
-
1Password: No More Sticky Notes
Opens on the universal pain of sticky note passwords, then resolves it with one clean demo.
-
Calendly. Easy Ahead.
Builds a brisk rhythm around finding a meeting time, with a two word pun that lands the value instantly.
-
A Guided Tour of Apple Vision Pro
Teaches an all new interaction model, eyes and pinch, at real scale with calm narration, the definitive template for explaining novel hardware.
-
Apple Watch Series 4: A Guided Tour
The gold standard tutorial format: calm voiceover, on device UI shot at real scale, one feature per beat, teaching and selling with zero waste.
-
Discover the Technology Inside the Dyson Supersonic
Cutaway animation of airflow and the motor makes invisible engineering the hero, justifying a premium price by showing the physics rivals hide.
-
Retool, 4 Minute Demo
Builds a working internal tool live end to end from a database, proving build speed as the value prop in one continuous take.
-
Girls Don't Poop
A poised woman on a toilet in a ballgown explains the product mechanism in crude terms; the class versus content mismatch carries every line.
-
How to Use a Raw Egg to Determine if Your Mattress is Awful
Turns an abstract pressure distribution claim into a watchable pass or fail by dropping a glass sheet onto raw eggs across three beds.
-
This Unicorn Changed the Way I Poop
Solves a gross to demonstrate problem with a rainbow soft serve unicorn as a visual metaphor, so a deadpan narrator can explain colon posture cleanly.
-
Meet Act II of Arc Browser
Founder led vision plus product footage, scripted like a short film with a clear first person point of view.
-
-
Crazy Egg Explainer Video
The conversion famous animated walkthrough of heatmaps, credited with a large lift in paid signups.
-
Dropbox in Plain English
Paper cutout style explains cloud sync with a shared folder metaphor anyone grasps in two minutes.
-
Headspace: How It Works
Warm Nexus animation voiced by the founder makes an abstract habit, meditation, feel concrete and approachable.
-
So Yeah, We Tried Slack...
A fake customer mockumentary that sells the team workflow, not the feature list.
-
The Original Dropbox Demo (MVP screencast)
A screencast MVP that validated demand before the product shipped, stuffed with Hacker News Easter eggs.
-
Twitter in Plain English
Answered why would anyone tweet with an everyday friends staying in touch story in paper cutouts.
-
Welcome to CRED, ft. Jim Sarbh (The Explainer)
Uses actor Jim Sarbh in a deadpan sketch to explain rewards for paying card bills, an anti explainer explainer.
Know a video every founder should study? Suggest a video
Questions, answered
What startup videos should founders watch?
Founders on the eChai network recommend videos across launches, explainers, founder stories, pitches, ads, and keynotes. The library ranks them by how many founders recommend each.
Where can I find great startup launch and explainer videos?
The eChai /videos library is a curated, founder-recommended shelf of the best startup videos, browseable by purpose, industry, and region.
