Startup Videos
The launch videos, explainers, founder stories, pitches, ads, and keynotes founders study before making their own. Browse by what a video is for, then narrow to your industry.
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Introducing Pocket: Take Notes in the Real World
A hardware launch that leads with the job to be done, take notes in the real world, and lets 160,000 shipped devices carry the credibility.
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Cognition AI just introduced Devin, the most capable autonomous coding agent
First AI software engineer autonomously solving real tasks
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1X Launches NEO, the Robot That Redefines Life at Home
First consumer-ready humanoid home robot at $20k price
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Indian Space Startup Agnikul Cosmos Launches First Rocket From Private Launch Pad | Agnibaan SOrTeD
First single-piece 3D-printed rocket engine in actual flight
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Skyroot's Vikram I Rocket Unveil | Launch Animation MAX-Q Inauguration
India first private rocket orbital launch vehicle revealed
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Tesla Demonstrates Optimus Robot Capabilities
First Optimus reveal at We Robot event from Elon Musk
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Clear APP for iPhone and iPad (iOS) Trailer
A gesture only to do list trailer for the app that won an Apple Design Award and reset mobile interface design.
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Orchestra Unveils Mailbox, a Fresh Take on iOS Email
The swipe to archive email demo so hyped it built a 380,000 person waitlist before Dropbox bought it months later.
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Pebble E-Paper Watch for iPhone and Android
The e-paper smartwatch pitch that broke Kickstarter records and proved crowdfunding could launch hardware companies.
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DJI - Introducing the DJI Mavic
The launch film for DJI's first compact personal flying camera, the drone that defined the category.
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A Sneak Peek at Copilot X
The 2023 vision reveal: chat in the editor, PR descriptions, and docs Q and A, past autocomplete.
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Auto-GPT demo (autonomous GPT-4)
The viral April 2023 demo: GPT-4 loops on its own goals, writes code, and self corrects unattended.
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Gen-3 Alpha: Available Now
A big jump in fidelity and motion to paying users, later a TIME best invention of 2024.
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Introducing Claude Code
Terminal demo: Claude edits files, runs tests, and opens a PR across a real repo from one prompt.
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Introducing Sora 2
Adds synced sound and physically accurate motion plus cameos that drop you into any AI scene.
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Valorant DUELISTS Launch Cinematic
A film quality cinematic that launched Valorant as a global esport on day one.
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Veo 3 is now available in preview
The first big video model to generate synced dialogue, sound effects, and ambient audio in one pass.
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GoPro HERO5 + Karma: The Launch in 4K
Cuts every product claim to a real POV shot, so the spec sheet is proven by footage the camera itself shot and the drone reveal lands as story.
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Surface by Microsoft: Revealed Trailer
Iconic kickstand click sound design and rhythmic hardware close ups turn a first gen tablet reveal into pure product choreography.
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All New Atlas | Boston Dynamics
The reveal of a fully electric Atlas rising off the floor in an eerie, joint bending 90 second demo.
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Arc by the Browser Company: Intro & First Look
An emotional pitch for a new way to internet, with sidebar spaces and a warm founder voice that built a cult following.
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Cursor 3 minute demo
A tight three minute screen demo of an AI code editor predicting edits and answering the codebase, no hype.
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introducing lipsync-2, the most natural lipsync model in the world
Zero shot lipsync that edits anyone's mouth to match new audio while keeping their style, no per person training.
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Introducing v0: Generative UI
Type a prompt, watch React plus shadcn UI code stream out live: the demo that made generative UI feel real for developers.
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Project Sunriser: Reflect Orbital airborne sunlight demo
A balloon mounted mirror beams sunlight onto solar panels after dark, the first proof behind Reflect's orbital reflectors.
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Claude, Computer use for coding
Claude moves the cursor, clicks, launches a server, and fixes its own bug building a site; the first mainstream agent driving a desktop.
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Humane launches AI Pin (full presentation)
Imran Chaudhri demos a screenless 699 dollar lapel worn AI Pin that projects a laser display onto your palm.
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Introducing GPT-4o
Real time voice demo where GPT-4o sees a math problem, sings, and shifts tone on command; the reveal that made AI feel conversational.
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Introducing r1
Jesse Lyu unveils a 199 dollar pocket AI device driven by a Large Action Model that operates your apps for you.
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Optimus - Gen 2
Gen 2 humanoid walks faster, dances, and handles an egg without cracking it, while 10kg lighter.
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Project Astra, our vision for the future of AI assistants
One continuous phone walk where Astra reads code on a screen and recalls where you left your glasses; the always on assistant pitch.
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The capabilities of multimodal AI (Gemini demo)
Gemini reasons live over drawings and a duck sketch; later revealed as edited, a case study in demo craft and its backlash.
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Bland launch
A stranger calls the number on an SF billboard and cannot tell the AI from a human, the reveal is the ad.
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Introducing Devin
Showing Devin fix a real Upwork job end to end unassisted made the first AI software engineer claim feel earned.
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Introducing friend
The pendant answering a lonely hiker's mutter turns a gadget demo into a Black Mirror short, which is why it spread.
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Introducing Manus
A split screen of Manus screening resumes and building a stock report shows agency, not another chatbot.
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Introducing Notion 3.0 Agents
Handing an agent a whole project and watching it draft docs and databases reframes Notion as a teammate.
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Monogram launch
The app generating a fresh visual interface on the fly instead of a text wall makes the UI for AGI thesis real.
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Runway Gen-4 launch
Holding one character consistent across wildly different shots answers the exact thing video models kept failing.
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1X NEO home robot launch
NEO doing quiet chores inside a real home sells a humanoid you would actually let through the front door.
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bolt.new launch
Prompt to a running full stack app in one unbroken take, the demo that pushed vibe coding into the mainstream.
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ElevenLabs launch
Stacking uncannily human voices across languages back to back makes you double check it is not a real actor.
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Introducing Amazon Go and the world's most advanced shopping technology
Sells just walk out by filming real shoppers grabbing items and leaving, letting the magic land unexplained.
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Questions, answered
What startup videos should founders watch?
Founders on the eChai network recommend videos across launches, explainers, founder stories, pitches, ads, and keynotes. The library ranks them by how many founders recommend each.
Where can I find great startup launch and explainer videos?
The eChai /videos library is a curated, founder-recommended shelf of the best startup videos, browseable by purpose, industry, and region.
