Startup Videos

The launch videos, explainers, founder stories, pitches, ads, and keynotes founders study before making their own. Browse by what a video is for, then narrow to your industry. Tap any video to play it right here.

  1. Why Shopify Asks Every Candidate to Tell Their Life Story

    Breaks down Shopify's unusual life story interview and why it predicts a strong hire.

  2. Build your future at Atlassian | Early Careers

    Atlassian's pitch to early career candidates on starting out with real customer impact.

  3. What it's like to work at Atlassian

    Current employees describe day to day life and values inside Atlassian.

  4. Distributed Work at Atlassian

    Atlassian explains why distributed work sits at the center of its employee experience.

  5. What Is Ohana And Why It's So Important To Salesforce

    Explains why Ohana, the Hawaiian word for family, anchors Salesforce's entire culture.

  6. Basecamp CEO Jason Fried: How to Successfully Manage a Remote Team | Inc.

    Jason Fried lays out how Basecamp actually manages a fully remote team well.

  7. Welcome to Atlassian

    Atlassian introduces who it is and the way its teams actually work together.

  8. The value of values at Atlassian

    Atlassian breaks down the core values that shape its hiring, products and culture.

  9. We Are Ohana

    Salesforce's own film on Ohana, the family philosophy tying employees and customers together.

  10. HubSpot Culture

    HubSpot's own team describes the culture code that made it a Glassdoor favorite employer.

  11. HubSpot Culture Code: Why Company Culture Is Crucial

    Dharmesh Shah distills HubSpot's 128-slide Culture Code, arguing you should build culture like you build a product.

    Hiring / culture by Dharmesh Shah, HubSpot co-founder
  12. This Is Zendesk (Recruiting Film)

    A self-aware, funny office tour that mocks slick recruiting videos while nailing why engineers would want to join.

    Hiring / culture by Zendesk

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Questions, answered

What startup videos should founders watch?

Founders on the eChai network recommend videos across launches, explainers, founder stories, pitches, ads, and keynotes. The library ranks them by how many founders recommend each.

Where can I find great startup launch and explainer videos?

The eChai /videos library is a curated, founder-recommended shelf of the best startup videos, browseable by purpose, industry, and region.

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