Startup equity & liquidity

The wealth question only founders have: what your equity is really worth, and how to turn some of it into money you can live on, responsibly.

What founders use for startup equity & liquidity, ranked by how many answers lean on it.

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The questions

ESOPs, in plain English 11

What your options are really worth, and when you actually get to keep them.

What actually happens when my ESOPs vest? 3 → Do I owe tax when I exercise my ESOPs in India? 3 → My ESOPs look valuable on paper. Is that real money yet? 3 → What happens to my ESOPs if I leave the company? 3 → How do I tell if an ESOP grant in a job offer is any good? 4 → All 11 questions in ESOPs, in plain English →
Secondaries and taking chips off the table 10

Turning some paper equity into money you can live on, without signalling you have lost faith.

Should I sell some of my equity in a secondary? 2 → How much of my stake is reasonable to sell in a secondary? 2 → How does a founder secondary actually happen, mechanically? 2 → Will selling in a secondary upset my investors? 2 → How is the money I get from a secondary taxed in India? 2 → All 10 questions in Secondaries and taking chips off the table →
eChai Partner Brands The partnership →