Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. Charles, VP of Product at Ramp (a company known for shipping fast), lays out the operating practices that keep small teams... Geoff Charles (Medium) Article · 15 min read · Starting Up How to Increase Product Velocity Geoff Charles
2. This tackles the exact tension a founder feels every week: ship faster or polish more. The Levels team argues that for an... Levels (Medium) Article · 12 min read · Starting Up Should You Prioritize Velocity of Shipping or Quality of Product? David Flinner
3. A runaway roadmap is usually a list of every decent idea, and this piece is the antidote. Build half a product that is great... Basecamp (37signals) Essay · ~3 min read · Starting Up Getting Real: Half, Not Half-Assed Jason Fried, David Heinemeier Hansson
4. Before you can run short cycles you have to decide what goes in them, and this is a founder grade framework for that from the... Y Combinator Startup Library Video · ~30 min · Starting Up How to Prioritize Features Emmett Shear
5. If you want to actually run a Now-Next-Later roadmap rather than just read about it, this is the tool built for it by the... ProdPad Tool · software, free trial · Starting Up ProdPad (Now-Next-Later roadmap tool) Janna Bastow, Simon Cast
6. If reading is not enough and you want to drill the skill, this is Torres's own course on running interviews as an ongoing... Product Talk Academy Course · Starting Up Continuous Interviewing (course) Teresa Torres
7. GV's free step by step playbook for finding your bullseye customer and running interviews, including the recruiting scripts and... GV / Michael Margolis Template · Starting Up Learn More Faster (GV Bullseye Customer playbook) Michael Margolis
8. This is the clearest argument for the exact thing your short answer names: run two synchronized systems (a planning rhythm and... David Sacks, Craft Ventures Essay · 20 min read · Starting Up The Cadence: How to Operate a SaaS Startup David Sacks
9. A veteran founder makes the case that a steady, brisk (but not burning) cadence is one of the highest leverage things a young... Michael Wolfe, Point Nine Land Essay · 12 min read · Starting Up The Rhythm of the Fight: Why a Startup Needs Cadence To Succeed Michael Wolfe
10. The mechanics behind a high shipping cadence: small batches, feature flags, fast pipelines, and the safeguards that let a... Intercom Blog Article · 12 min read · Starting Up The safety of speed: How we ship code 180 times per day Danny Fallon and Ryan Sherlock, Intercom
11. A detailed look at a team obsessed with velocity: almost no estimating, minimal planning ceremony, and a bias toward shipping... Lenny's Newsletter Article · 25 min read · Starting Up How Ramp builds product Lenny Rachitsky
12. Duolingo's VP of Product walks through their planning cadence, org structure, and the team rituals that let many small teams... Lenny's Newsletter Article · 25 min read · Starting Up How Duolingo builds product Lenny Rachitsky
13. Cutler argues that cadence and closed feedback loops matter more than any framework, and that rituals should exist to move... John Cutler, The Beautiful Mess Essay · 12 min read · Starting Up TBM 12/52: The Basics John Cutler
14. A founder's practical account of designing the recurring meetings and reviews that keep a scaling company aligned, and which... Travis May, Medium Article · 12 min read · Starting Up Building the Right Operating Cadence Travis May
15. A ready made doc that lays out planning, review, and communication rituals across weekly, monthly, and quarterly horizons,... Phil Farhi, Coda Template · Interactive doc · Starting Up Product Operating Rhythm Phil Farhi
16. A free, focused summary of how empowered teams operate: given problems, held to outcomes, and coordinated by a light cadence... Silicon Valley Product Group Article · 10 min read · Starting Up Empowered Product Teams Marty Cagan
17. A practical guide to deciding which meetings to keep, which to make async, and how often each should happen. It maps live time... Range Article · 10 min read · Starting Up The Perfect Meeting Cadence: How to Set One for Your Team Range
18. This is the piece about the conversation itself, so the customer feels heard even when the answer is no. It walks through... Intercom Article · 8 min read · Starting Up The right way to respond to feature requests Paulina Welnic
19. Video · 2 min · Starting Up Focusing is about saying no (WWDC 1997) Steve Jobs
20. This names the failure mode you are trying to avoid: shipping feature after feature and mistaking motion for progress. Perri... Melissa Perri Essay · 6 min read · Starting Up The Build Trap Melissa Perri
21. This is the principle behind the first half of your answer: a request is a proposed solution, so back up to the problem before... Intercom Article · 8 min read · Starting Up Start with the problem to achieve better solutions Stephen Forbes
22. A practical, scripts-included guide aimed squarely at saying no without burning the relationship. It covers acknowledging the... Canny Article · 9 min read · Starting Up How to say no to product feature requests Jenna Potter
23. Elman helped grow Twitter, LinkedIn, and Facebook, and his rule is exactly your short answer in practice. Decide the core... Medium Article · Starting Up The Only Metric That Matters Josh Elman
24. Retention on the exact flow you shipped is one of the signals your short answer names, and this is the hands-on guide to... Lenny's Newsletter Article · Starting Up How to measure cohort retention Olga Berezovsky

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