Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Shopify's free generator for privacy, refund and terms of service policies, usable whether or not your store runs on Shopify. shopify.com Tool · Starting Up Free Privacy Policy Generator (Shopify) Shopify In 2 answers
  2. The home of Indian Angel Network, one of India's best-known angel groups, now IAN Group with its own funds alongside the angel... iangroup.vc Tool · Website · Starting Up IAN Group (Indian Angel Network) IAN Group In 2 answers
  3. LetsVenture is one of India's oldest online platforms where founders list a round and angels and syndicates invest together;... letsventure.com Tool · Platform · Starting Up LetsVenture: raise from angels and syndicates online LetsVenture In 2 answers
  4. Carta's March 2026 data on how founders' ownership falls through each round and how teams split equity: the median founding... carta.com Article · Report · Starting Up 2026 Founder Ownership Report Carta In 2 answers
  5. The official page for CGSS, which guarantees loans, venture debt and working capital given to DPIIT-recognised startups by... startupindia.gov.in Article · Scheme page · Starting Up Credit Guarantee Scheme for Startups (CGSS) Startup India In 2 answers
  6. An April 2026 worked example, with a tax expert, of how the Labour Codes' uniform definition of wages (basic, DA and retaining... businesstoday.in Article · ~6 min read · Starting Up Earning Rs 6 lakh a year? Your in-hand salary after the new labour codes Business Today In 2 answers
  7. A current table of the new and old regime slabs for FY 2026-27: under the new regime no tax is payable on income up to Rs 12... bankbazaar.com Article · ~10 min read · Starting Up Income tax slabs and rates for FY 2026-27 (AY 2027-28) BankBazaar In 2 answers
  8. The Income Tax Department's own calculator for working out tax under the old and new regimes for a given income, which is how... incometax.gov.in Tool · Calculator · Starting Up Income tax calculator Income Tax Department In 2 answers
  9. Peak XV's early-stage program, the most selective seed program run from India. Its page states it invests from $500,000 up to... surge.peakxv.com Tool · Program page · Starting Up Surge by Peak XV Peak XV Partners In 2 answers
  10. IIM Bangalore's flagship five-month incubation program for idea, prototype and MVP stage founders, mostly online with two... nsrcel.org Tool · Program page · Starting Up NSRCEL Launchpad NSRCEL, IIM Bangalore In 2 answers
  11. Zerodha Varsity's chapter on profitability ratios, worked on a real Indian company's results. It defines EBITDA as operating... zerodha.com Course · 20 min read · Starting Up Financial Ratio Analysis (Varsity, Fundamental Analysis) Karthik Rangappa, Zerodha Varsity In 2 answers
  12. Varsity's explanation of the cash flow statement in three parts, operating, investing and financing, and why profit and cash... zerodha.com Course · 20 min read · Starting Up The Cash Flow Statement (Varsity) Karthik Rangappa, Zerodha Varsity In 2 answers
  13. An Indian platform for selling one-to-one calls, sessions and digital products from a single link, built for people selling... topmate.io Tool · Pricing page · Starting Up Topmate pricing Topmate In 2 answers
  14. Google's own guide to the method it uses: ambitious objectives, key results graded on a 0 to 1.0 scale, a target of 0.6 to 0.7,... rework.withgoogle.com Article · Guide · Starting Up Set goals with OKRs (Google re:Work) Google re:Work In 2 answers
  15. A short definition of an OKR with worked examples of objectives and key results, from the Measure What Matters team. whatmatters.com Article · Article · Starting Up What is an OKR? Meaning, definition and examples What Matters In 2 answers
  16. Techstars' Startup Weekend: a three-day, 54-hour event where people pitch ideas, form teams and build a startup by Sunday. A... techstars.com Tool · Programme page · Starting Up Techstars Startup Weekend Techstars In 2 answers
  17. A clear walk-through of David Allen's Getting Things Done method: capture everything in one trusted list, decide the next... todoist.com Article · Guide · Starting Up Getting Things Done (GTD): a step-by-step guide Todoist In 2 answers
  18. A free daily newsletter explaining one business or finance story in plain English in under three minutes, read by more than... finshots.in Article · Daily newsletter · Starting Up Finshots Finshots In 2 answers
  19. Long conversations with Indian founders and investors about how they built their companies, from Neon Fund's Siddhartha Ahluwalia. youtube.com Podcast · Video podcast · Starting Up The Neon Show (YouTube) Siddhartha Ahluwalia In 2 answers
  20. Indian business case studies explained on YouTube: how companies make money, why some fail, and what policy changes mean for... youtube.com Video · YouTube channel · Starting Up Think School (YouTube) Think School In 2 answers
  21. A subscription publication of one deeply reported business story a day on Indian companies, with subscriber newsletters on... the-ken.com Article · Subscription publication · Starting Up The Ken: plans The Ken In 2 answers
  22. Zoho's email marketing tool, priced in rupees from India: a Forever Free plan for up to 2,000 contacts and 6,000 emails a... zoho.com Tool · Starting Up Zoho Campaigns pricing Zoho In 2 answers
  23. Mailchimp's plan page, shown in rupees in India: the Free plan is limited to 250 contacts, and Essentials, Standard and Premium... mailchimp.com Tool · Starting Up Mailchimp pricing Intuit Mailchimp In 2 answers
  24. Klaviyo's plan page: a free plan for 250 active profiles and 500 emails a month, with paid email plans priced by active... klaviyo.com Tool · Starting Up Klaviyo pricing Klaviyo In 2 answers

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